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Necessity is the mother of all invention. Why use a website, eBay or a storefront when you can use Instagram to sell your products. In Kuwait, Instagram is how business is done. Read More

Social Media is the “great communicator” for brands trying to reach out to their consumer base. What they often overlook is using the social media platforms to effectively target and promote their etailers and retailers. Read More

We are entering the Twilight Zone of imagination morphing from virtual reality (replacing the real world with a simulated one) to Augmented Reality. Read More

The Art of Schmoozing is essential if one is to be successful in social media to promote your brand, generate brand awareness and increase your reach. Read More

Mom Bloggers Are a Force to Be Appreciated. They drive traffic, generate brand awareness and drive sales. They are now charging for what marketers have long realized, they perform a valuable service both for their readers and for brands hungry for increased exposure. Read More

What is your favorite Google Doodle? What Google Doodle would you like to see?

We have the story on the July 4th Google Doodle Evolution Read More

Corporations today are faced with many decisions in this changing world of advertising and public relations. They have to make daily choices between traveling unchartered land and keeping to the traditional comfort zone. Read More

In our virtual world, “face-to-face” no longer means in-person meetings. There is a lot of value in putting a face to a voice, as it brings a personal connection which is thought to help build trust. So what virtual alternatives are savvy businessmen and women using in this digital age? Read More

Everything is going social! Social engagement has become the pinnacle of online marketing. You have heard it all! But, are you prepared for the onslaught of viral messaging?

Many websites have the concepts, have the notion but the wagons aren’t circled.
In this article I am going to tell you ho Read More

With the release of this newest Pinterest tool, Rich Pins, all online marketers are going to be wondering what it can do for their brand. Will it make things easier, more difficult or perhaps they are wondering whether it will be useful at all? We will discuss the positives and negatives and how ma Read More