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You will all agree with me that sales is extremely important to a business survival. Every successful business have effective marketing strategies that enable them to get their business or products to potential customers. When your business reaches the right audience, there is no limitation to the Read More

Social media and social networking websites have been around before Mark Zuckerberg’s Facebook came into the scene. But what brought an abrupt end to some of these ‘extinct’ social networking websites was the smart move Facebook made. Today, not many people remember those social networking websites Read More

Is your business actively benefiting from your social media customers? Are you getting enough from your business social media marketing efforts and investments? Are you generating revenue for your business through social media marketing campaigns? Read More

You will all agree with me that starting and running a small business is always risky, and the chance of success is slim. However, that doesn't mean that entrepreneurship isn't fun. In fact, one of the most satisfying things in life is to be one’s boss. Read More

Tumblr as a social media marketing tool has grown over the last twelve months. When it comes to business matters for any online marketing company, Tumblr is a social media channel that seems to go largely overlooked. Check out how Tumblr can help boost your brand reputation. Read More

LinkedIn publishing platform will now be opened to all users according to the recent announcement made by the social media network. Check out how the publishing platform can benefit small businesses. Read More

British Airways has been voted UK's favourite as it tops UK Brands List. But how did BA make it as the Britain's superbrand, ahead of Apple, Rolex and Coca-Cola? Read More

WhatsApp does give Facebook inroads into international markets and, as importantly, to a younger demographic. But what is less clear is whether the finances will add up in the long term. So, can WhatsApp popularity in emerging markets and potentials be the reason why Facebook bought WhatsApp? Read More

Franchise business model is not new, but can it actually be a proven business format for aspiring entrepreneurs? Starting and running a small business can not be underestimated. Many fail, even in the good times. See why franchise could be a better option. Read More

How do you change your life and make yourself a better person in the new year? As we are moving closer to the end of the year, what are you planning to change about yourself that can make you a better entrepreneur? Read More