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Many entrepreneurs are so involved with product development that they neglect important online engagement tools such as blogs. Not only do blogs help with SEO and visibility, they can also provide invaluable feedback and validation that helps steer your startup in the right direction. Read More

While predicting what will go viral and what won't remains a bit of a mystery, there are definite attributes that contribute to content virality. This article outlines some major aspects of contagious content. Read More

An article written by Guy Kawasaki outlining tips for packaging, marketing, and sharing content. Exposure matters when approaching publications nowadays- so you need to pay attention to your own marketing and following. @cahootstweets Read More

Moms are twenty percent more likely to use social media than the general population. Not only are they users, they are big contributors and act as influencers, early adopters, and leaders in online media. This article talks about why moms are into social media and how they are demonstrating a stron Read More

Test before you invest. An article outlining different methods for testing an idea before spending cash on developing it. Think big, start lean. Read More

The stats say that coming up with original content on a regular basis is an online marketer's greatest challenge. This article outlines 7 ways to scope out and create original content. Read More

Start ups often have the ambition of becoming big mega companies, but forget to cherish the benefits of being small. Small businesses have some major advantages that enterprises envy, such as less bureaucracy, more direct face-to-face interactions, and greater independence. This article outlines 10 Read More