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5 Halloween Marketing Treats from Big Brands

Avatar Posted by Connelly under Advertising
From http://thinkmonsters.com 2591 days ago
Made Hot by: BizWise on November 1, 2017 4:04 pm
Whether you absolutely love or utterly despise the most wicked of holidays, there’s no denying that Halloween is a marketing goldmine of epic proportions. Read More

3 Inspiring Examples of Improbable Brand Comebacks

Avatar Posted by Connelly under Marketing
From http://thinkmonsters.com 2695 days ago
Made Hot by: OpenSourceMedia on July 20, 2017 7:18 pm
Can a brand come back from the edge of irrelevance to become relevant again? Yes, but it doesn't happen often. Here are a trio of big brands that have successfully scaled the comeback mountain. Read More

Twitter Reactions: 21 Tweets About KFC Going to Space

Avatar Posted by Connelly under Social Media
From http://thinkmonsters.com 2723 days ago
Made Hot by: MarketWiz on June 23, 2017 11:31 am
KFC is sending a sandwich to space. Love or hate the idea, you cannot deny it has created some social marketing buzz—as exhibited by the response on Twitter. Read More

Branding Lessons From Wes Anderson's H&M Holiday Commercial

Avatar Posted by Connelly under Advertising
From http://thinkmonsters.com 2903 days ago
Made Hot by: sophia2 on December 25, 2016 12:33 pm
H&M recently tapped Wes Anderson, the director of "Rushmore" and "The Royal Tenenbaums", to helm a holiday-themed ad. The results should serve as inspiration to every brand producing video content, though not necessarily for the reason you might think. Read More

13 Terrific Writing Tips from Twitter

Avatar Posted by Connelly under Social Media
From http://shadconnelly.com 2961 days ago
Made Hot by: bizyolk on October 27, 2016 6:36 pm
Twitter is a great listening and learning tool. As a copywriter, I regularly seek out and share writing tips from other Twitter users. Here are a baker's dozen of the best writing nuggets of wisdom I’ve found on Twitter recently. Read More
Too many organizations are taking the wrong approach to digital marketing and looking for value in the wrong places. Here are the real benefits of digital marketing, and why it's essential for every organization (no matter what your industry). Read More

9 Findings on Millennial Cause Engagement in an Election Year

Avatar Posted by Connelly under Marketing
From http://eleventygroup.com 3064 days ago
Made Hot by: MarketWiz on July 18, 2016 2:05 pm
Do millennials’ cause engagement behaviors change during an election year? Insightful findings from the 2016 Millennial Impact Report look at survey results from 1,050 millennials, ages 18-36, from the months of March-May 2016. Read More
The Squatty Potty's "pooping unicorn" video went viral and boosted online sales 600%. Inspired by that video, here are three techniques for marketing around challenging subject matter you can apply to your own marketing. Read More

14 Visual Social Marketing Stats and Insights

Avatar Posted by Connelly under Social Media
From http://eleventygroup.com 3114 days ago
Made Hot by: deanuk on May 28, 2016 9:52 am
From Facebook to Twitter to YouTube, here are some useful insights that can help inform your social marketing strategy moving forward. Read More

Digital Advertising Will Overtake TV Advertising in 2017

Avatar Posted by Connelly under Advertising
From http://eleventygroup.com 3172 days ago
Made Hot by: problogger78 on March 30, 2016 10:44 am
Next year, for the first time ever, advertisers will spend more on digital ads than they will on TV ads. This is a significant milestone all organizations should be paying attention to. Here's why... Read More
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