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As a small business owner you have to assume many roles, from the chief marketing officer to the VP of Janitorial Services (e.g., cleaning the bathrooms). With so much on your plate it can be difficult to find time to do what is probably the most important activity for your business, marketing.htt Read More

Do you want to get started with online advertising but are not sure where to start? Have you spent lots of money on advertising but have little to show for it? While online advertising can be a goldmine for businesses, it’s easy to spend money on the wrong platform, targeting the wrong audience w Read More

Small business and marriage have a lot in common, both have a pretty high failure rate (about 50%) and many of the ones that are still running, aren’t particularly happy with its current state. Yet, there are a small number that thrive and get stronger as time goes on. These small businesses (and Read More

Do you own a business and dream of franchising it one day? Franchising can be one of the fastest and least capital intensive ways to expand a business, but it’s not without its challenges. Many businesses have collapsed in financial ruin and destroyed their reputation by franchising their busines Read More

How much does SEO cost? That’s the first question that comes to mind for people considering hiring for an SEO campaign.
The problem is that when you start searching online or start calling SEO agencies, pricing is all over the map. Read More

Are you spending money on online advertising and seeing little to no results? If you’re like most business owners, you were told that online advertising has a much greater ROI than traditional advertising, yet after several months and thousands of dollars, you still can’t seem to make it work. Read More

Are you looking for an entry level marketing job?
Maybe you’re close to finishing university and starting to look at the current job market or you’re switching careers and want to get into marketing. In either case, you probably know by now that the competition for marketing jobs is fierce. Read More

Do you have a digital marketing strategy in place for your business or are you still trying to figure out how to make this whole online marketing thing work?
A digital marketing strategy is more than being active on social media or running Facebook ads, it’s about creating a layered and comprehens Read More

Do you feel like you’re getting nowhere with your business? Have you lost momentum and now feel like you’re just spinning your wheels?
In your first year or two of business, the enthusiasm is high, optimism is at its peak, and you can overcome most obstacles with sheer will. That first year is aw Read More

Having trouble getting website visitors to convert into leads for your business?
Join the club.
The majority of small business websites do a terrible job at creating a compelling website experience where people become engaged and will want to take action. Read More