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Smart Marketing is about listening, and being helpful and delivering to your market. Here's what dissecting a piece of direct mail can teach you. Read More

New environments bring new terminology. If your stuggling to make sense of some of the new terminology that comes with online business, then heres a quick resource to have you up to speed. Read More

Excuses can run our lives if we let them. Our behaviors and thoughts become aligned and before we know it we're in a cycle with no way out. Time to do a little self checking. Read More

Brand Strategy concepts taken from Marty Neumeier's Zag will help you to define and own your brand, to create uniqueness for market leadership Read More

Here's a fab tool that allows you to eliminate the repetitive tasks in your business, and no its not all about auto-tweeting etc. It has some really relevant applications for productivity. Read More

In your business what branding strategies are needed to create brand insistence, great customer relationships & love brands? Do you have a plan? Read More

Your business may be failing its customers due to lack of consistency or over complication of your marketing mechanism. Are you following through?

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If you’ve got a website, then I’ll wager that somewhere you have your social bar, icons or widget enabled. I know..nothing like stating the obvious eh?

But pleeeaassee… for the love of god. Don’t be one of these people. Read More

Business success, how do you define it? Profit, Sales, Longevity?

Each of us will have different measures, but one thing’s for sure. The longer you’ve been around the more you should have learned.

Here's a quick peek inside a business to see how they have exploited the differences within the Read More

Market Trends and Knowledge of your market segment will help you be successful in your niche. This is part two in a study of knowing your market. Read More