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Futurist Paul Saffo on How to Do Well in a Recession

Avatar Posted by JohnH under Strategy
From http://gigaom.com 5947 days ago
Made Hot by: on June 24, 2008 9:56 pm
We recently spoke with Paul Saffo, the technology forecaster best known for his associations with the The Institute for the Future (which he left earlier this year) and The Long Now Foundation, whose mission is to replace society's "faster/cheaper mindset" with "slower/better thinking." Saffo also teaches a course on the future of engineering Read More

One Page Marketing Plan Template That Anyone Can Use

Avatar Posted by JohnH under Marketing
From http://www.smallbiztrends.com 5951 days ago
Made Hot by: on June 20, 2008 10:18 pm
Developing a Marketing Plan is nothing more than setting goals and making a to-do list that will get you there. It's really not much different than planning a party. You're basically creating a plan for inviting more people you love to give you money and then tell other people why they should give you their money too. Sounds like a party to me. Read More

What You Can Learn From Stew Leonard's

Avatar Posted by JohnH under Success Stories
From http://www.smallbizresource.com 5952 days ago
Made Hot by: on June 20, 2008 2:30 pm
Featured on the cover of this month's New York Enterprise Report, Leonard has grown his father's Norwalk, Conn.-based dairy farm into a four-chain supermarket that redefines the shopping experience. Too bad you have to live in the Northeast to enjoy Stew Leonard's. What makes this place so unique is aside from its high-quality, uber-fresh fo Read More

Tips and Resources to Hire the Best

Avatar Posted by JohnH under Human Resources
From http://www.smallbiztrends.com 5952 days ago
Made Hot by: on June 20, 2008 2:19 pm
The risk/reward ratio is higher with new hires at small companies. The cost of a mis-hire is considered to be, on average, 3-4 times their annual salary. The cost of mis-hire at a small company can exceed that and quickly reach — the entire company. On the other hand, the reward from a great new hire at a small company can be—the entire company Read More

The 14 best questions to ask a sales prospect

Avatar Posted by JohnH under Sales
From http://blogs.bnet.com 5952 days ago
Made Hot by: on June 19, 2008 8:48 pm
Here are the fourteen absolutely indispensable power tools that should be in every sales rep's bag of tricks: Read More

Beware The Lure Of Google Services

Avatar Posted by JohnH under Technology
From http://www.smallbusinessnewz.com 5953 days ago
Made Hot by: on June 19, 2008 1:59 am
One blogger thinks small businesses should be wary of having too much Google in their operations. Google Apps and AdSense as poor choices for small businesses? It's a surprising opinion to have, as Google made these services partially to address the SMB marketplace. Yet Matt McGee suggested small businesses avoid those and a couple of othe Read More

Marketers Slow to Respond to Problem of Blocked Email Images

Avatar Posted by JohnH under Online Marketing
From http://www.marketingcharts.com 5955 days ago
Made Hot by: on June 18, 2008 5:07 pm
More than 50% of images in promotional emails are routinely blocked by email and webmail programs, but many marketers are still sending image-based emails that do not render well as text-only. Most retail email marketers (57%) send largely image-based emails, even though they have higher spam scores (and so are more likely to be blocked by spam Read More

Steer clear of these 10 illegal job interview questions

Avatar Posted by JohnH under Human Resources
From http://blogs.techrepublic.com.com 5955 days ago
Made Hot by: on June 17, 2008 8:25 pm
Although HR departments should be aware of questions that are illegal to ask prospective employees, some hiring managers aren't so savvy. Many illegal questions are easy for just about anyone with elementary social graces to avoid, but others might surprise you. Read More

9 1/2 ways to keep your customers from leaving

Avatar Posted by JohnH under Customer Service
From http://www.kiplinger.com 5955 days ago
Made Hot by: on June 17, 2008 2:41 am
A growing business lives and dies by repeat customers or clients, especially in uncertain economic times like these. The problem is that most customer retention strategies are ineffective. To make matters worse, the average business hears from only 4% of dissatisfied customers -- the rest just bolt. Here are 9 1/2 ways how to get your customers Read More

Web Sites Offer Access to Mentors

Avatar Posted by JohnH under Resources
From http://online.wsj.com 5964 days ago
Made Hot by: on June 9, 2008 3:25 pm
MicroMentor, which has made nearly 700 mentor matches since it started in 2001, is one of a growing number of Web sites that allow prospective mentors and protégés to easily find each other. Usually, each party creates a profile detailing his or her mentoring needs or expertise that can be viewed by others. Once a match is made, the mentoring can Read More
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