Finding authentic subject matter expertise isn't as difficult as most people think. It's when people try to fake that expertise that your content runs into trouble.
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These stories submitted by KelvinIsAwesome became hot on BizSugar
There’s No Substitute for Authentic Knowledge
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From http://www.functionwriting.com 3304 days ago
Made Hot by: BizWise on July 13, 2015 6:29 pm
4 Rules For a Hilarious Social Media Campaign
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From http://www.functionwriting.com 3427 days ago
Made Hot by: blogexpert on March 12, 2015 6:46 am
If you hate laughing, then a hilarious social media campaign is not for you. Also, I hate when companies try to guilt readers into something. Anyways, humour is the easiest way to create an impact that resonates with your audience. But only if you're good at making the funnys. Here's how to do that
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It Takes 3 Years to Become a Writer
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From http://www.functionwriting.com 3536 days ago
Made Hot by: mikehartman1 on November 28, 2014 10:20 pm
Become a writer, they said. It will be fun, they said. The true story of the last 3 years of my life trying to start a writing company.
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Trapped in the Deep: The Concrete Shoe of Writing Fiction
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From http://www.functionwriting.com 3578 days ago
Made Hot by: AmyJordan on October 15, 2014 3:07 am
The space that exists between writing fiction and writing non-fiction is scary. But for me, I can't have one without the other.
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5 Writing Tactics I Learned Binge-Watching Breaking Bad
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From http://www.functionwriting.com 3615 days ago
Made Hot by: DigiTechBlog on September 8, 2014 5:16 am
This summer I finally agreed to the chore of binge-watching Breaking Bad. It took 3 weeks, and here's what I immediately wrote down.
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How Growing a Beard This Summer Made Me a Better Writer
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From http://www.functionwriting.com 3635 days ago
Made Hot by: bizyolk on August 21, 2014 8:21 am
It's real, it's gnarly, & I've been explaining it for two months now. Here's how my beard made me a better writer.
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How I Turned a 75-Word Email Blast into a Huge Blogging Contract
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From http://www.functionwriting.com 3714 days ago
Made Hot by: bloggerpalooza on May 29, 2014 8:19 am
Securing repeating contracts in any industry is easy, it just takes a lot of work. Blogging contracts are no exception.
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5 Soul-Sucking Lies High School Told You About Your 30's
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From http://www.functionwriting.com 3777 days ago
Made Hot by: sophia2 on March 29, 2014 1:46 pm
The lies high school told me about my future job prospects were frustrating. It took a while, but I eventually figured it alllllllll out. :|
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How to Work With Multiple Personalities on Large-Scale Projects
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From http://www.functionwriting.com 3797 days ago
Made Hot by: sundaydriver on March 13, 2014 9:02 am
Ignoring multiple personalities, viewpoints and perspectives is a sure-fire way to kill a project before it has a chance to launch.
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What's Copywriting, Anyway?
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From http://www.functionwriting.com 3824 days ago
Made Hot by: NolanGreen on February 9, 2014 12:37 am
Do you wake up in the middle of the night screaming WHAT'S COPYWRITING?! like me? Lots of jobs out there require explanation. Mine's one of them.
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