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The mindset of a haggler at a flea market

Posted by ScottDudley under Online Marketing
From http://scottdudley.net 3728 days ago
Made Hot by: steefen on February 9, 2014 7:16 pm

It's a classic marketing mistake to give away too much on the front end. I'm talking about marketers who decide to freely give people their very best secrets. Read More

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Building momentum just like a steam locomotive

Posted by ScottDudley under Direct Marketing
From http://locostmarketing.com 3734 days ago
Made Hot by: AmyJordan on February 7, 2014 8:12 am

Never underestimate the power of repetition. Or consistency for that matter. Take Michael Jordan for an example. He wasn't born to be a basketball legend. Read More

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Oprah's billion dollar email marketing secret

Posted by ScottDudley under Online Marketing
From http://scottdudley.net 3732 days ago
Made Hot by: sophia2 on February 4, 2014 2:11 pm

The rant continues... If you still don't believe in the value of daily emails, get this... Think of Oprah Winfrey. When she was a talk show host (she stopped doing the show in 2011), the entire program was build around curiosity, robust humor and empathy. Read More

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You've got to focus on the ball... and nothing else

Posted by ScottDudley under Online Marketing
From http://locostmarketing.com 3745 days ago
Made Hot by: thecorneroffice on January 31, 2014 12:03 am

I can remember learning how to play tennis when I was a kid. It was good fun. And while I was never a star player, I did get to a reasonable level. Read More

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The copywriters curse of volunteer's remorse

Posted by ScottDudley under Online Marketing
From http://locostmarketing.com 3743 days ago
Made Hot by: Copysugar on January 24, 2014 8:11 pm

Being a copywriter has it good points. And it's bad points. As an example let me explain... You've just spend a bit a of time with a client discussing the ins and outs of their target market. Read More

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You're Fired...

Posted by ScottDudley under Startups
From http://www.50plusbizsystem.com 3754 days ago
Made Hot by: problogger78 on January 21, 2014 6:54 pm

Love him or hate him, you've gotta admire the spirit of Donald Trump. Especially when he growls "You're Fired" on The Apprentice. Read More

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Getting sold a bright shiny tomato full of maggots

Posted by ScottDudley under Startups
From http://www.50plusbizsystem.com 3757 days ago
Made Hot by: sophia2 on January 19, 2014 2:06 pm

The internet is filled with outrageous biz op income claims and junk advertising. But, as you're probably aware, 99.9% of these businesses are just selling you the dream. Read More

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Donald Trump style email marketing

Posted by ScottDudley under Direct Marketing
From http://locostmarketing.com 3753 days ago
Made Hot by: thecorneroffice on January 17, 2014 8:19 pm

Love him or hate him, you've gotta admire the spirit of Donald Trump. Even if his hair is a bit of a joke (he reckons it's real...). Read More

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Suffering from premature articulation

Posted by ScottDudley under Direct Marketing
From http://locostmarketing.com 3756 days ago
Made Hot by: Digitaladvert on January 17, 2014 4:10 pm

I came across an intriguing phrase the other day. Apparently there is such a thing as "premature articulation". Urban Dictionary defines it as... Read More

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