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As a remote worker for most of my life, the least efficient meetings have been the ones I’ve participated in while seated around a table. They’re mostly bantering about sport with a vague pep talk at the end — something about “going out there and making more sales.” Read More

In grade school, our math teachers constantly told us to “show our work.” That same sentiment still rings true for social media marketers and advertisers. Read More

In this episode, Bjork talks about 7 strategies to build traffic for your for blog. Last week, Bjork spoke with Delores Custer, a world-renowned food stylist. Delores has been in the food styling game for a long time (she worked with Julia Child!) and had a lot to say about the way things have chan Read More

They say 9 out of 10 people daydream in meetings. The figure is bandied about the Internet a fair bit, and it’s not hard to imagine it’s true. It’s natural that the mind wanders when presented with information that doesn’t directly affect us – or simply when meetings are long enough. Read More

Does your to-do list get in the way of your productivity? Here's how to make a to-do list that you can actually complete. Read More

A few months ago, I was cleaning the basement with my kids. The goal was to put the toys away so it could be vacuumed, dusted, etc. Read More

When you’re working between several different apps (project management, chat, help desk, etc), it can be tempting to do the important talking in direct messages and hide updates that would be useful for the whole team to know.

In an office, that’s like whispering vital information to someone in Read More

In case you haven’t noticed, the internet has fundamentally changed the way companies communicate with their customers. It’s gone from a one-way, broadcast communication (“It’s our Memorial Day Sale!”) to a two-way conversation (“What do you need, and how can we help?”). In this new paradigm, compa Read More

The day has come: Your boss signed off on your proposal to get the help your marketing team needs from a content strategist. Great! Read More