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Practically every brand in the world agrees that social media is important to their business. But what exactly should they do on social media? Here are some social media content ideas to help you out. Read More

I found a post that is definitely share-worthy. Infinit Datum organized 65 infographics that will help improve a businesses online marketing strategy. There is a wide array (obviously with 65!) so something for everyone.  One of my favorites is from Bob Stein's blog and it's a "social media cheat s Read More

It's essential for starting companies to make sure that their priority among all others is customer service. It's ideal to start great with customer service but there may be changes and/or unavoidable situations that would require a company to re-evaluate its customer service strategies and process Read More

I recently contributed a short and sweet article on FridgeMagazine.com which summarizes my top 2 pieces of advice on increasing productivity at work. My first advice is to PLAN and I shared a tool (Asana) that helps me do it more efficiently. My last one is to LISTEN TO MUSIC and I basically shared Read More

It is true that outsourcing is a good strategy for business aiming to lessen their costs. However, there are many things to be considered before putting yourself in it. Take time to weigh your options and follow these tips to help you succeed in creating an enhanced business through outsourcing. Read More

Zappos has become a benchmark in providing amazing customer experience. You too can have the same. Here are three points about the Zappos experience that you can apply to service your customers this holiday season. Read More

Worried about frustrated and demanding customers this holiday season? Avoid the stress and let our ultimate customer service holiday checklist help you identify areas you need to work on to ensure your customers walk away happy and satisfied these holidays. Read More

Here are a few unique customer service strategies of companies that you can use for your own business for the holidays. Read More

Business owners can now collect data about their marketing efforts in Twitter thanks to Twitter Analytics. But how can businesses maximize its benefits? Read on to find out. Read More

In between having a light bulb moment for great business idea and launching your business, there is a process that when done right, ensures your success. This is called market research. Do you really understand your market? Here’s how to find out if your business idea is viable. Read More