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Does your strategy measure up? Here are 13 elements of a great strategy.
Mass Are you focusing your efforts in those areas that provide the greatest opportunity? Read More

Pinterest is exploding!

And with it, so too are the opportunities for authors to expand their reach and increase their book promotion and brand awareness.

Now the third largest social network, Pinterest acts as a virtual pin board that helps you organize and share things you find on the web. Read More

You can make excuses all day long but excuses don’t get to the root of the problem and solve it. It’s like the old “The dog ate my homework” excuse. The excuse only explains what happened to your homework. It doesn’t explain how it happened and it doesn’t say anything about how you’re going to prev Read More

An unexplainable plateau in audience numbers is every blogger’s worst nightmare. Your content is sweet, you’re doing all your usual promo yet no new fish are nibbling at the bait. How do you get out of the popularity rut and reach a wealth of new eager readers?

Here are ten strategies for increa Read More

How can you communicate a brand experience on a small budget? This post shares a step-by-step process. Read More

Would it shock you to discover that a recent customer survey by one of the major top ten research firms, has uncovered five incredibly (rather inexpensive ways) for you/us to dramatically improve your customer loyalty benefits! Read More

No one said building a company was easy. But it's time to be honest about how brutal it really is--and the price so many founders secretly pay. Read More

The time will come when you’ll have to start making big decisions for your blog. You’re not just a little no-name blog anymore. You have some good, steady traffic coming in and you’re making a little money. If you want to make more money though, then you need to start thinking bigger, and that scar Read More

Ever hear the expression “What got us here won’t get us where we need to go next?”

I keep thinking about our companies’ leaders, and that saying nags at me. Maybe it’s time for some brand-new leadership, something radically different from the same-old-same-old we’ve groomed and promoted for gene Read More

As an author and a book blogger, I feel this is a subject that I can speak on. The number of inconsiderate authors out there in literary-land amazes me. Pardon my bluntness, but I am consistently appalled by the number of stupid ass review requests I get on a pretty regular basis. And with each on Read More