BizSugar.com › User › ducttape › Published

Let’s face it; most small businesses do the bulk of their business locally. So, the thought of gaining access to Facebook’s 300 trillion Read More

Most industries impose an unseen tax on participants trying to stand out, go against that grain or do the right thing or hard thing.

The tax isn’t something regulated by an agency it comes in the form of higher costs, more steps, education, higher wages – all the things that go into trying to build a business that’s more than a simple commodity type copy of everyone else. Read More

Marketing podcast with Dan Zarrella

Dan Zarrella: There are a lot of social media marketing books out there telling you what to do. Dan Zarrella’s The Social Media Marketing Book tells you how to do and, perhaps these days more importantly, how to measure and track success. Read More

An effective marketing strategy is the most important marketing consideration your small business can employ. Bar none it’s the difference between companies that get by and those that get buy. Read More

Producing great content as a lead generation play is only part of the deal for most marketers. You also want and need to make certain that plenty of Read More

2009 was a pretty wild year in the world of marketing. While social media was building up steam in previous years, it pretty much went mainstream th Read More

About this time of year, some people get in planning mode for the new year. Often times this planning involves dragging out white boards and reviewing last year’s plan to evaluate progress.

My take it that kind of planning, trying to figure what to do next, only leads to mediocrity. It helps you get a little better, maybe, but it’s usually all down there in the ground level, tactical stuff. Read More

You know I’m a huge fan of blogs for small business and an equally big supporter of the WordPress blogging platform.

The wide adoption of WordPress is aided greatly by the fact that its open source architecture means that outside developers can create add-ons to extend the basic functionality. Read More

Intuit, makers of Quickbooks, wants to know about a local business you love. And that business can even be your business. Cash grants every month too.

love a local businessI think their Love a Local Business promotion is very fun. All you do is go to the program site and nominate a local business and tell them why you love it. Once a month they pick five local businesses to win a $1,000 grant Read More

I need to warn you this post is a bit more commercial than my standard content, but I use the tool I’m going to tell you about today so much that I think you will benefit from just learning about it.

I’ve been working for about three years to create an online team and project management tool, Intranet, file collaboration, and task management program to run my business and the Duct Tape Marketi Read More