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1. You lose the fresh content bonus. When you first put a piece of content online, it will often rank extremely well right out of the gate. This happens because Google has a filter in their system that gives a bonus to brand new content. You'll notice that after a week or two, your ranking can start to slide. This happens because the fresh content Read More

Here are just a few features of Google Webmaster Tools: Read More

7 things people hate about your graphic design Read More

You can use educational research to engage your customer-readers. Brand your blog as a worthwhile source of quality content. It's one more way, that you can make customer-reader support a resounding part of your offer. Read More

Here is a list of 5 link building tactics for new websites to get them off on the right foot: Read More

There are some really great nuggets in the paper about inbound marketing and how it specifically effects b2b companies. Below are the headings from the paper and quotes directly from each section: Read More

Social media is hot, just take a look at Google Trends to see the comparison between topics like “search marketing” being eclipsed by “social media” in terms of search volume and news references - at least according to Google. Along with all that “hotness”, there's good and bad when it comes to the way companies are beginning to engage social medi Read More

A descriptive list of the 5 top SEO mistakes that people make and advice on how to avoid them. Read More

Here are 10 Blogger Best Practices for the social web. These 10 best practices guide me as I write and meet new people on the social web. They help me stay focused on my quest and explain it when people ask. When I remember them, they serve me well. I hope they'll serve you too. Read More

Here are a few ideas for getting your customers to promote you to their family, friends and social networks in a way that won't make it appear as if you're paying them to like you: Read More