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You can't force someone to buy something when they don't need it and yet, just because he/she doesnt need it now, it doesn't mean they may not buy from you when they do need it. Knowing who your prospects are is the easy bit. Knowing when they are ready teady to buy from you and when they are ready to be pitched to is where lead nurturing plays Read More

Like any other person out there, I fall into habits, good and bad. Recently while working on a client's website, I created a Sitemap and submitted it to the search engines, like I always do. I started to think if this really helps the site out and what's the effect when I submit a Sitemap on the site. Read More

The recession is bad for most BtoB businesses, however some industries will prosper thanks to the recession: Yin Yang. These are the industries you should favor to sell to.Yin Yang. If you can generate leads from these recession proof industries, it is more likely to close sales and to have customers that actually will pay your invoices. Read More

I started my first blog back in 2006 about two and half years ago from now.The blog was about 'Tourist places in India".This was followed by two other blogs, one on 'Medical studies' and another one on 'Hill-stations in India". Although I have abandoned these blogs now but I learnt a lot from them.Particularly the first one.One thing that wa Read More

There are some things you must keep in mind to optimize your comment ability to drive great number of traffic to your blog. Read More

TopRank CEO gives pros and cons to hiring experienced search engine optimization professionals. Read More

Here are ten SEO tips that take relatively little energy but often produce great returns. Read More

Advertising direct mail takes many forms: envelope packages, self-mailers, catalogs, magalogs, flyers, postcards, and more. That's one of the advantages of direct mail. Let's take a quick look at how to write and design the granddaddy of all direct mail formats, the classic direct mail package. Read More

Here is the third part of my SEO bookmarklets collection. If you missed the first two, be sure to check ... Read More

So, you're working hard on SEO. You want that higher ranking. Rankings rankings! Nothing else matters! Then, suddenly, your organic traffic is going up, but your sales aren't. You could fire your SEO firm. Clearly your search engine optimization efforts are a flop. I mean, all they did was generate more traffic, right? Or, you could consider oth Read More