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Using content marketing is a must for you to have another foothold into the ever-competitive world of business. Which is why you need to stay on top of trends that can and will affect your business, especially your marketing strategies. Here are five that will get you thinking. Read More

Try out this guide from The Business Backer. It’s a straightforward yet detailed guide to performing that most daily of chores: composing the perfect business email. Read More

Learning how a company creates content, what channels it uses to deliver that content, and to whom they’re marketing, can give you valuable insight on how to create and use your own content. Watching customer reaction to a company’s content marketing will also provide useful information, such as th Read More

In this post you'll discover how you can engage your readers, your prospects and customers to take action. These 21 actionable tips will make your educational content more attractive, shareable and ‘clickable”. Read More

Customer service today is customer-driven and omnichannel. When someone is reaching out to your brand on social media, you need to be listening and ready to respond. While we find that most companies want to include social as an integral part of their Customer Experience, many feel like they don’t Read More

About 45% of the Pinterest users uses the app while watching TV and hence it makes them easy target for business promotion. The key to promoting one’s business is to get a high volume of Pinterest followers that will boost likes, repins, clicks, comments and impressions. Read More

This infographic, courtesy of TheWebsiteGroup, highlights some of the main headlines surrounding social media throughout 2016 and early 2017. Read More

Having a productive day is very important when you're at work, and having a healthy mind is vital for digital marketers. Digital marketing means hours and hours of sitting in front of a computer and having the ability to focus. But to be able to focus and to have a sharp mind digital marketers have Read More

Perhaps you’d just like to separate political updates from “normal” updates so you can check each independently whenever you’d like to.

Fortunately, you can do any of those things, and customize your social media experience, with Twitter filters.

Let’s look at some Twitter filters to help you Read More

The prime objective of this review is to present 10 best tools that will help you examine your competitors, discover their strategies and see which ones you can use in the development of your business. They will assist you in your effort to work out successful and efficacious online marketing campa Read More