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In 2017 online reviews affect businesses of every size, and as a business owner, the President is no exception. We ran an analysis showing how an influx of reviews will impact the bottom line of U.S. based Trump properties, including projections for the remainder of the President's term, should the Read More

Did you know that adding a customer testimonial to your homepage can boost your sales by 34%? And putting the right one in the right place is even more valuable. In the first part of this series we're looking at the different types of testimonials and when to use them to improve your bottom line. Read More

Email remains one of the most popular and effective methods of communicating and engaging with your customers between visits. With one study reporting a potential ROI yield of 4300% for email marketing, this three-part series will help you become an email marketing expert! Read More