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Six Terrifying Words: \

Six Terrifying Words: \\ - https://www.markevans.ca Avatar Posted by mapleleafmark under Marketing
From https://www.markevans.ca 449 days ago
Made Hot by: FutureVision on June 30, 2020 2:53 pm
It is easy for many companies to declare that their B2B marketing is working. But it's ultra-important to discover the root causes, not the symptoms. Read More
Storytelling is how companies connect their products to customers. It's not about the product's features or prices but the experience it delivers. Read More
In a fast-moving world, brand positioning matters because you need to be crystal clear about what you do and how it delivers value to customers. Read More

Are Marketers Dangerously Addicted to Leads? -

Are Marketers Dangerously Addicted to Leads? - - https://www.markevans.ca Avatar Posted by mapleleafmark under Marketing
From https://www.markevans.ca 486 days ago
Made Hot by: LoopLooper on May 25, 2020 1:18 am
Yes, leads are important but it's hard not to get the impression they're everything to marketers. Have marketers become overly obsessed with leads? Read More

TikTok for B2B Marketing and Sales, Anyone?

TikTok for B2B Marketing and Sales, Anyone? - https://www.markevans.ca Avatar Posted by mapleleafmark under Marketing
From https://www.markevans.ca 487 days ago
Made Hot by: mikehartman1 on May 22, 2020 9:05 am
TikTok is a global phenonmeon, right? Why wouldn't B2B companies use TikTok to drive their marketing and sales activities? Read More
If there ever a time to embrace approaches to marketing, this is it. People are distracted so why not think creativity or out of the box? Read More
Amid challenging times, it's difficult to connect with consumers. Here are two examples of brand using creative marketing to capture the spotlight. Read More
More than ever content matters to marketers. Brand that use content marketing to deliver high-quality content that educates and engages will succeed. Read More

Six Lessons About Messaging From Working with 100+ Entrepreneurs

Six Lessons About Messaging From Working with 100+ Entrepreneurs - https://www.markevans.ca Avatar Posted by mapleleafmark under Marketing
From https://www.markevans.ca 983 days ago
Made Hot by: blogexpert on January 12, 2019 12:16 pm
Messaging is a key part of how company's drive their marketing and sales. Here are some lessons that I've learned about the messaging process. Read More

Five Important (Non-Data) Marketing Trends for 2019

Five Important (Non-Data) Marketing Trends for 2019 - https://www.markevans.ca Avatar Posted by mapleleafmark under Marketing
From https://www.markevans.ca 990 days ago
Made Hot by: steefen on January 6, 2019 11:37 am
The marketing landscape is treacherous and always shifting. Here's my take on five non-data marketing trends for 2019. Read More
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Share your small business tips with the community!