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This article is part 3 of a multi-part series on how to design a mobile optimized website for ecommerce. Today I talk about the tradeoffs in designing a mobile website Read More

Today, I’m going to talk about some of my goals and criteria in designing the mobile version of my online store website. Read More

If you’ve ever tried to shop on your phone (which is something I spent a lot of time doing while designing my mobile site), the experience is bad enough as it is without having to scroll around. The more user friendly your site is, the more likely a customer will shop and actually make a purchase. Read More

So is all of this Pinterest hype warranted? My wife and I decided to run some experiments using Pinterest to market our online store and I have some real numbers to share with you today. Read More

What most people doesn't realize is that you don't need to hit a home run to start a successful business that meets your needs. Read More

Today, I’m going to explain to you why the information you can find for free on the web is of little use when starting an actual business. In fact, I will also go as far as to say that if you launch an online business with just general knowledge that can be found online for free, you will probably Read More

My online shop has been open for several years now and even after all of this time, I continue to find problems in some of the most obvious places. Today, I want to share with you 3 subtle improvements that I made to my website recently to improve conversions and the overall customer experience. A Read More

Tax planning and effective compliance is a year long process. Here are some useful tips on how to make tax season more bearable Read More

This is part 3 of a 3 part video series on how to create an online store and own your own website without any technical experience required. Today's video teaches you how to get a great looking website without having to hire a designer and without having to spend a lot of money. Read More

This post is part 2 of a 3 part series on how to create your own online store and own your own website without any technical experience required. Today, I’m going to show you how to make your website transactions secure with SSL and how to install credit card processing on your online shop. Read More