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However stellar Amazon's SEO is, online publishers can (and should) compete with Amazon on the SEO front. Check out one way to do so in this blog post. Read More

Don't waste your own time, or the time of your affiliates, by uploading that new batch of updated banners, and removing the old ones altogether. Do it the smarter way - replace. This post elaborates on the why and the how... Read More

The holiday season is almost here. For many businesses this is the busiest time of the year. Check out my 10 marketing tips on making the most of Q4 this year! Read More

When added to Amazon's affiliate program in 2006 it was announced as "a new Associates product that gives you the power to create a professional online store, in minutes and without the need for programming skills." 11 years later they retire it. Why and what can be the implications for performance Read More

The only effective way to deal with an outright affiliate violator is their complete removal from the affiliate program. Details in this write-up (with real-life examples included). Read More

To take your affiliate program to a new level:

1. Remove violating affiliates (one bad apple spoils the bunch)
2. Dedicate time to recruitment of new affiliates
3. Tap into the existing connections to onboard them as affiliates
4. Focus on activating stagant affiliates
5. Ensure that your ma Read More

2017 is just around the corner; and here is a compilation of tips from some of the world's top influencer marketing experts giving you hands-on advice on how to succeed with this incredibly potent (yet intricate) type of marketing in the New Year. Featuring Lee Odden, Jay Baer, Kamiu Lee, Ann Smart Read More

It is easy to misunderstand some affiliate marketing terms if you're coming into the space an outsider. This article dives into the specifics and examples of the top 10 misunderstood affiliate marketing terms. Read More

eMarketer predicts that this holiday season retail ecommerce with grow 17%, with ecommerce sales representing 10.7% of total holiday retail sales, and nearing $95 billion. Interestingly though, according to Market Track’s research, 27% percent of consumers plan to finish the bulk of their holiday s Read More

Influencer marketing is extremely hard to scale and we know how advertisers and businesses like to scale things down! Influencer marketing requires daily engagement, lots of experimentation and creativity, inventing new ways to achieve results and listening to others too. It’s a diverse process... Read More