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While the mass media focuses their "analyses" on Amazon, (a) it isn't Amazon, but in-state consumers who will have to pay the tax, and (b) it isn't Amazon (alone) who will suffer, but thousands of small businesses run by Indiana- and Florida-based affiliate marketers. We've seen major e-tailers ter Read More

The Internet has turned the classic definition of the word around, turning it into "a list of desired items the compiler MAY obtain via putting it together and sharing with friends." Are you using wish lists yet? Chances are that more than 50% of the people who read this question, don't (missing ou Read More

I have been able to try myself in each of these five capacities, I have decided to look back and analyze the lessons I've learned from being placed into each of these different roles: (1) solo presenter, (2) co-presenter, (3) panelist, (4) panel moderator, (5) expert discussion leader. Read More

First of all, do your due diligence when choosing marketing partners, and this advice applies to both merchants and affiliates. And secondly, provide a disclaimer, which includes a Compensation Disclosure and Limitation of Liability. Read More

In the course of the past few months we have seen major websites (like Mashable, for example) being impersonated on major affiliate networks. Today, a BizSugar impersonator was caught red-handed... Read More

We're reading: "A source familiar with the situation told that Twitter has been adding its own affiliate ID to links tweeted by users since it first launched that early integration with iTunes Ping, and that it continues to do so today." My experiments find some serious flaws in the supporting argu Read More

(1) Pre-screen affiliate applications carefully (before approving them) to weed out anyone who doesn't belong.
(2) Set your locking period at a term that gives sufficient time to reverse payout on any invalid lead.
(3) Once fraud is caught, investigate the case to determine the cause of it. If i Read More

He said: "Sometimes life's gonna hit you in the head with a brick. Don't loose faith. I'm convinced that the only thing that kept me going was that I loved what I did. You've got to find what you love. And that is as true for your work as it is for your lovers. Your work is gonna fill a large part Read More

ForeSee Results recently released a holiday benchmark of shopper satisfaction with online retailers. It reports that the customer satisfaction has gone down since Cyber Monday 2010 (an expected tendency with Cyber Monday shopping incentives going away), but it is higher than it was a year ago durin Read More

The fourth quarter is quickly approaching, but there is still time to analyze your websites, and make them (especially those of them that are in any way related to the Q4 shopping season) more mobile-friendly. This post lists 8 tips on how exactly to optimize your websites for mobile. Read More