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Data quantity isn’t as important as data QUALITY.

You don’t want to spend a good chunk of your marketing budget sending out direct mail campaigns to untargeted customers, so it’s vital you take the time to improve your data quality.

Here’s how address verification improves data quality... Read More

How to get started contributing guest blog posts or articles to other blogs or web sites.

From how to pick relevant industry websites to how to promote your post - follow these tips and best practices for guest blog posts. Read More

Did you know that 50% of business expenses are generated "on the go"?

How do your business expenses compare to the national average.. and are you tracking all your expense right? See how businesses spend and track by category in Infographic study. Read More

Getting your product or idea to market is no easy task... but there are affordable ways to get started.

Here are some tips for entrepreneurs and start-ups on creating a marketing plan to launch and market a new product or business Read More

LinkedIn group discussions and status updates can be a great place to network, but be careful about disclosing confidential business plans or information to competitors in your industry... the inside view of your business can leave vulnerable to competition.

Some wonder... has LinkedIn become “ Read More

Building a New Year Marketing Plan? Take a look at last year first!

Reviewing a previous years marketing goals and accomplishments is the first step to preparing a new annual plan with realistic goals and objectives. Here are some tips before you get started on your New Year marketing plans... Read More

A company profile, interview or story in a top industry publication can be a GOLDEN opportunity for small businesses. Increasing media exposure and coverage within your target industry often translates into more business opportunities and more growth momentum. An active PR strategy should involve s Read More

Studies show that a small increase in customer retention can increase profits by at least 25%. Learn how to keep loyal customers and boost profits with 5 easy customer retention tactics to increase sales --

These retention tactics can have a huge impact on your bottom line and are also easy to i Read More

Transform your Facebook business page into an e-commerce tool for your business by adding an online store app that lets you promote and sell products directly on Facebook --

Facebook sales opportunities can be amplified with a direct plug-in application that adds an online store complete with e- Read More

Update your business web presence with the latest online tools and marketing strategies that help keep your small business competitive --

Nowadays, simply having a website presence for a business is not enough. Updating and evolving your online business presence is critical to grow your busines Read More