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You can find someone on your team to write content for your business, or you can outsource the work to a freelancer relatively easily. However, creating a strategy requires a better understanding of your business, its customers, and its direction. In this article, you’ll find the top six copywritin Read More

A new webinar “What is Digital Knowledge Management and Why Should Small Businesses Care” from online brand management company Yext contains all the information you need about digital knowledge management and why it’s a strategy you should be deploying for your own business. Watch Webinar Here! Read More

Starting this month, visitors to your small business website might see a notification near your address that says your site isn’t secure. Google Chrome is behind the move that’s flagging the HTTP format in your URL in favor of the more secure HTTPS version. Read More

It takes a lot of effort to create the videos you post on YouTube. The Copyright Match tool YouTube just announced looks to protect this content by helping creators find duplicates of their videos online. Read More

Small businesses, especially those in the tech industry, need to adapt with the times in order to survive. Audio Den is one business that has done just that. Originally a retail store selling cassette decks and related products, the company now specializes in smart home products and high tech AV eq Read More

Chatbot technologies and AI keep advancing. Maybe you’re wondering if the time is right for chatbots for your business. Here are 15 signs it’s time to invest in a chatbot. Read More

Are you giving your customers instant answers to their questions? Jeff Brathwaite joins Brent Leary to talk about that and more in this latest edition of This Week in Small Business. Read More

Amazon’s Prime Day 2018 is going to start on July 16 with more than one million deals around the world. Starting at 12 PM Pacific or 3 PM Eastern Time, Prime Day will run for 36 hours through July 17, a six-hour increase over 2017. This year’s event will also include deals at all US Whole Foods Mar Read More

Whether you own a retail store or an e-commerce website, getting referrals from your existing customers is one of the most effective marketing weapons in your arsenal. Are you doing everything you can to harness the power of retail referrals? Here are five steps to help you get started. Read More

We all have our personal pet peeves when it comes to customer service. (For me, it’s when a server asks, “Are you still working on that?”) But some customer service annoyances are pretty much universal — and according to a survey reported in MarketingProfs, these are the top 5. Is your business doi Read More