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Freelancing offers extraordinary potential to earn money to those who have marketable skills. The Web has boosted freelancing in ways that have never been seen before. With the proliferation of sites such as eLance, freelancer.com, oDesk.com and many others, freelancers are finding it easier to fi Read More

There are a lot of reasons why so many people fail shortly after starting a home business. In order to achieve your work at home dreams there are certain traits you must possess or acquire.

I have listed 7 must-have traits that I consider to be the most important to succeed as an entre Read More

If you are ready to get the word out about your business, one of the steps that you need to do is to select the right advertising medium where you will promote your small business.

For a small business, every dollar is precious. Small businesses do not advertise for the sake of advertising. Inst Read More

Many individuals are looking for grants or “free money” to start their business. They may have read or heard that free money for business owners exists, and how easy it is to get hold of these monies. Some have read ads, in print or on the Web, offering them information as to where to get free gran Read More

From newsletters to order confirmations, email is an increasingly important aspect of the customer experience. There is much more to say about effective email than we can fit into a brief column, but the tips below are a good start. The e-business industry is still so inexperienced about email that Read More

Over half of all Americans between the ages of 15-34 consider themselves active social network users. They regularly visit well-known social networking sites, such as Twitter or Facebook, or log onto specialty social networks, like Ravelry (devoted to the fiber arts) or GroupRecipes (for the foodie Read More

To be successful and profitable, you must START using the most effective marketing strategies possible. Less obvious, is the fact that you must also STOP using the most ineffective, money-wasting marketing strategies. I call them The 13 Fatal Marketing Mistakes.

While this list doesn’t Read More

Every day people make common mistakes. These mistakes whether personal or business can be deterred with simple awareness and certain strategies. In business, marketing is a key ingredient and it is important to be aware to the common mistakes usually made. How many of the following mistakes in mark Read More

“Are entrepreneurs born or made?” This is one of the eternal questions in entrepreneurship. Some people believe that entrepreneurship can be taught, and that there are skills needed to succeed in business that you can learn. Others, on the other hand, think that entrepreneurship is innate and that Read More

I have found that many entrepreneurs struggle with the same basic difficulties. We are often so caught up in our own ideas that we forget the aspects that are essential to our success. This is not to say that we should not be enthusiastic; on the contrary, you want to be excited and confident in wh Read More