These stories submitted by Swarmcontent became hot on BizSugar

In one of my previous posts, I wrote about the superpowers of product marketing managers by drawing some inspiration from the popular Netflix series Stranger Things. This time around, I’m going to use the 2003 romantic comedy, How to Lose a Guy in 10 Days. Read More
Looking at the status quo of the subscription economy by analyzing 1,500 “company years” worth of data.

The Zuora’s Subscribed Institute hosted an event in Munich to talk about the status quo for subscription-based businesses by looking at data connected to pricing, discounting, churn, growth ra Read More
Building your product management skill set goes beyond just knowing everything there is to know about your product.

In SaaS, only having the technical know-how for a product will not suffice if you want to succeed as a respected and valued product manager who a) knows how to be both a part of a Read More
We’re living in the era of the customer, there’s no doubt about it. Digital transformation, intense market competition, the ubiquity of (ever-changing) technologies, the proliferation of products and services, and, of course, the internet and mobile technology are all dictating the way businesses a Read More
How do you tell a good story? And most importantly, why should you, as a product manager, learn how to tell a good story?

Let me give a quick example. I recently finished watching a show on Netflix called What If. The protagonist, Lisa, is the founder of a medtech company, and she is trying to g Read More

Modern Collaboration Tools for Project Management

Modern Collaboration Tools for Project Management - https://blog.userlane.com Avatar Posted by swarmcontent under Technology
From https://blog.userlane.com 109 days ago
Made Hot by: fusionswim on June 1, 2019 2:37 pm
Even though project management wasn’t a fully-fledged concept until the early 20th century, it’s become, in recent years, increasingly more ingrained in business strategy. Completing a project on time and within budget means accurately tracking multiple tasks and stakeholders. Communicating effecti Read More

The Truth About Re-Engaging Your Unresponsive Customers

The Truth About Re-Engaging Your Unresponsive Customers - https://blog.userlane.com Avatar Posted by swarmcontent under Marketing
From https://blog.userlane.com 143 days ago
Made Hot by: SimplySmallBiz on April 27, 2019 4:32 pm
t’s happened to all of us, both in our private lives and our professional lives.

You are in communication with someone and all of a sudden – radio silence.

Where did that person go? Why haven’t they answered you back? Did you just get ghosted by a customer?

If you are a customer success ma Read More
Resilience. How would you define it or explain its meaning to someone else? What do you associate the word with? Strength? Toughness? The ability to weather the proverbial storm?

The Cambridge Dictionary defines it as ‘the ability to be happy, successful, etc. again after something difficult or Read More

4 Things You Need to Know about Customer Advocacy

4 Things You Need to Know about Customer Advocacy - https://blog.userlane.com Avatar Posted by swarmcontent under Marketing
From https://blog.userlane.com 166 days ago
Made Hot by: OpenSourceMedia on April 5, 2019 10:12 am
Customer advocacy, customer experience, voice of customer, customer success. It’s hard to have a conversation about one of these topics without another one being brought up. These specific terms are the driving factors of what customer-centric businesses claim is behind their go-to-market strategy. Read More

5 Simple Steps to Strengthen Your Customer Relationship

5 Simple Steps to Strengthen Your Customer Relationship - https://blog.userlane.com Avatar Posted by swarmcontent under Marketing
From https://blog.userlane.com 192 days ago
Made Hot by: marketingvalue on March 10, 2019 11:30 am
Good relationships are built on communication and trust, so what makes relationships with your customers different?

Working with customers means you are in the business of establishing strong customer relationships early on and managing certain expectations to achieve your customer success drive Read More
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