For nonprofit organizations, there’s a great online marketing opportunity you may not know about. It’s sitting there like a present, wrapped up and waiting to be opened. If you look at the tag, you’ll find this gift comes from one of the Web’s biggest names: Google. What is this mysterious bounty?
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3 Things Every Nonprofit Needs to Know About Google Grants


From http://eleventygroup.com 3371 days ago
5 Statistics Revealing the Value and Power of Social Giving


From http://eleventygroup.com 3384 days ago
The Internet has changed everything for charities, philanthropies and nonprofits. Social media, in particular, has impacted the way donors share, influence and give. Here are some statistics showing how social media can be a huge advantage when used effectively for nonprofit fundraising.
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Everything You Always Wanted to Know About Paid Search (But Were Afraid to Ask)


From http://eleventygroup.com 3390 days ago
Are you trying to unlock the mystery of paid search? Here's a basic primer on paid search—what it is, how it functions, and how it can benefit your business. If you’re exploring the possibility of testing paid search, this will give you some insight into whether or not paid search will work for you
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Winners and Losers of the Super Bowl Commercial Awards


From http://www.thinkmonsters.com 3395 days ago
You gotta love Super Bowl Sunday. It’s the one day of the year when people actually look forward to watching commercials instead of fast-forwarding them. Here are a handful of picks for the good, the bad and the ugly from this year’s Super Bowl marketing.
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7 Survey Results Showing How Companies Are Tackling Data Marketing


From http://eleventygroup.com 3397 days ago
While more businesses and nonprofits have embraced and adopted data-driven marketing, the sheer amount of customer information (data) available remains a challenge. A new report shows where companies are currently at when it comes to data marketing based on results from a survey of over 700 of the
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3 Attributes That Make Every Marketing Effort More Effective


From http://eleventygroup.com 3405 days ago
In our jam-packed landscape, it’s difficult to find an open space or quiet moment to connect with consumers. That’s why you have to carve out a space and compel people to push all the noise aside. In frontier terms: You have to wrangle them in. Here are three key ways to do just that.
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How to Create a Simple & Effective Content Marketing Strategy


From http://www.thinkmonsters.com 3406 days ago
Content Marketing. It’s a buzzword thrown around a lot these days. But what does it really mean? Here's a quick primer on the goals of content marketing, along with a simple blueprint for using the "big three" online content resources to better engage your target audience.
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14 Facts & Stats About the State of Nonprofit Volunteer Recruitment


From http://eleventygroup.com 3412 days ago
For nonprofit organizations, few resources provide more value than volunteers. In 2011, 64.3 million Americans volunteered at charities providing 7.9 billion hours of service valued at $171 billion. Today we look at key pieces of data about volunteering in America and provide tips on how nonprofits
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11 Illuminating Answers to How Organizations Approach Social Media


From http://eleventygroup.com 3420 days ago
The new "Structuring a Social Media Team" report provides some interesting insights into how organizations are approaching social media. Today, we look at a sampling of stats from the report that paint a picture of how and why organizations are executing their social media efforts.
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3 Unique and Creative Ways Nonprofits Reached Donors and Raised Funds in 2012


From http://eleventygroup.com 3426 days ago
When it comes to online fundraising, creativity can pay for nonprofit organizations. Here are a trio of innovative fundraising efforts from nonprofits that clicked with donors in 2012.
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