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A job for life is a rarity these days. According to survey conducted by PayScale: 13% of millennials and 41% of baby boomers believe workers should stay in a job for at least 5 years before looking for a new role. 26% of millennials believe that workers should only be expected to stay in a job for Read More

Facebook has been on a buying spree with around 40 acquisitions since 2007. They buy small businesses they can leverage to expand on and improve their product. Here’s how you can get their attention with your own product or service. Read More

IT cloning is a method that creates a replica of a successful idea or a business model in IT industry. These days, many people are building clones of popular business prototypes like WhatsApp, Amazon, eBay, Airbnb, Flipkart, Alibaba and many more. By doing so, they are successfully selling their cl Read More

Do you want to get started reaching your audience on YouTube, but aren’t sure how? Check out the guide below to find out how to produce your first ad and reaching your audience on YouTube, without breaking the bank. Read More

Tech geniuses. We have them to thank for the wonders of the Internet - yet they're also responsible for some of the most annoying features still around today. Take a look at the deadly infographic below. Read More

You know Google Analytics is powerful, but do you really know how to use it? Chances are you don’t… 80% of retailers are using Google Analytics incorrectly.

Looking at reports isn't enough. You have to take the data from Google Analytics and make adjustments to your site to get more visitors and Read More

With smartphones and social media, it's never been easier to share snapshots of your life with friends and family - and sometimes, total strangers. Don't let the scare stories put you off - with a just few steps, you can still upload and tag your snaps whilst being in control of who can see what. Read More

Take a look at the infographic to learn how you should use a story arc for your nurture communications, what type of offers and stories work at each stage of the buyer’s journey, how to select the right story genre, and how to make your lead nurture content emotional and viral! Read More

A new study by Urban Airship asked 500 brands where they stand in mobile - how they use mobile channels, segment their audiences and measure ROI. This infographic details the findings. How does your brand compare? Read More

Marketing and User Experience (UX) are often at odds because of differences in goals and approaches. But they are closely linked by product release cycles and financial calendars. Can UX and Marketing work together to optimize the Customer Experience? Read More