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If your small business is seeking to advertising online, be sure to consider these important tips for success. Web marketing expert Kim T. Gordon insists advertising on the Internet is not much different than advertising anywhere else once you consider a few simple concepts. Kim lays them out in this informative post at Entrepreneur.com. Read More

The Obama administration's February 2009 economic stimulus legislation has increased the employee benefits costs for businesses that are now expected to foot a larger portion of the bill for employees who no longer work for them due to layoffs. According to Entrepreneur.com, federally mandated health care coverage for laid-off employees through the Consolidated Omnibus Budget Reconciliation Act o Read More

The importance of a good employee benefits plan for your small business goes beyond being a good recruitment and retention tool though those certainly are two key reasons you should have a competitive plan in place. This post from Small Business Notes can help get your business focused on the importance of developing a good plan if you haven't got one already and give you some pointers about what Read More

When discussing online marketing for your small business a very basic component many people forget to include, perhaps because it's so often discussed in social media or other circles and so obvious, is creating a blog. In this great short comprehensive clip from GetConnected, Vancouver blogging pioneer Darren Barefoot gives one of the best and most comprehensive explanations about why your busin Read More

Even in the age of the Internet, there's no denying the power of direct marketing, says Lois K. Geller is president of Mason and Geller Direct Marketing whose clients include both industry giants and small entrepreneurial firms. In this CNN Money.com post she shares some of her top secrets to marketing direct and getting results that will put your small business on par with the top marketing firm Read More

With less of a budget than huge corporations, small business owners must get the best value they can for their advertising dollar says Darrell Zahorsky, About.com guide for Small Business Information. And as a result, Darrell has put together this great comprehensive list of tips culled from his experience working on the legendary advertising campaign that made NordicTrack a house hold name. Cons Read More

Robb Mandelbaum, in his You're the Boss column in the small business section of the New York Times, reports trouble for small business legislation in Congress as support for hiring and investing incentives and to spur small business lending face some resistance. Both are key components of the Obama Administration's plan to bolster small business, but whether these measures can make it through the Read More

You may have heard from numerous experts that now is a great time to do hiring for your small business. With a harsh economic climate and high unemployment, there is an opportunity here to pick up some great talent and be able to grow your business too. But how can you attract and hire the people you need both now and after the economic downturn resolves? About.com's Susan Ward of Small Business Read More

As if small business owners don't already face sufficient challenges in getting their ventures off the ground and running them in a tough economy, a report from Investopedia says small businesses occupy a "sensitive" area that is more likely to draw scrutiny (and possibly audits) from the Internal Revenue Service, just one more burden for entities government and economic leaders are fond of calli Read More

If your small business creates any products or services that might be useful to Uncle Sam, you may want to look into a new law that, if passed, could increase the number of U.S. government contracts given to small business. Check out the full story on the Landrieu, Snowe Bill at TradingMarkets.com which could, among other things, require federal agencies to consider small business when handing ou Read More