Content marketing has become a popular buzzword for good reason. Effective content strategies leverage tools like blog posts, videos, social media, and infographics to connect with target audiences, stimulate the conversation and social sharing that deepens relationships, and increases brand awaren
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These stories submitted by Aeschenburg will be featured BizSugar's homepage
How to Stop Creating Content that Falls on Deaf Ears
Posted by aeschenburg under MarketingFrom http://blog.fundbox.com 3167 days ago
Where to Find Freelancers for Your Company
Posted by aeschenburg under Human ResourcesFrom http://blog.fundbox.com 3167 days ago
Chances are, you can profit from adding freelancers to your team. Full-time employees are certainly necessary, but there is value to be had in non-traditional, contractual workers, as well. With that in mind, here are a few places to find the free agents you need to succeed.
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The Most Common Reasons Businesses Fail
Posted by aeschenburg under ManagementFrom http://blog.fundbox.com 3167 days ago
Though technology and e-commerce have lowered made the barriers to entry for entrepreneurs, the real work is no longer how to get in the game—but how to keep playing, well beyond those critical first few years. Here’s a look at what some research indicates about the most common reasons businesses f
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Best Tips for Managing Millennials
Posted by aeschenburg under Human ResourcesFrom http://blog.fundbox.com 3171 days ago
A lot has been said about Millennials in the workplace these past few years, most of it negative: “They’re entitled, they’re not loyal, it’s all about them.” The bad rap given to Gen Y workers is that they are obsessed with technology in general and social media in particular and demand flexible wo
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Protecting Your Online Reputation
Posted by aeschenburg under ManagementFrom http://blog.fundbox.com 3171 days ago
What’s the first thing you do when you want to learn about a new client, find out about a new competitor, get the background on a potential new hire or research a purchase? You go online, of course.
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How to Hire a Great Sales Rep
Posted by aeschenburg under Human ResourcesFrom http://www.bizsugar.com 3171 days ago
Whether you’re hiring your first salesperson or your 10th, this is one of the most important hires you’re going to make as an entrepreneur. After all even the best products or services don’t sell themselves. So, what should you look for? Is there a way to tell if a job candidate has the skills and
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6 Tips to Help You Network When You’re Shy
Posted by aeschenburg under Self-DevelopmentFrom https://www.google.com 3171 days ago
Very few people believe me when I tell them I’m shy. Why? Because I’m a frequent public speaker, a regular networker, and I love to meet and brainstorm with other small business owners. When I started my own business in 2008, I knew I’d have to become a salesperson (in addition to being an editor)
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4 Easy Ways to Boost Employee Morale
Posted by aeschenburg under ManagementFrom http://blog.fundbox.com 3251 days ago
While the bottom line is always important, profits alone shouldn’t drive all of your decisions, particularly when those decisions adversely affect employee morale.
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8 Tips for Being a Responsible Borrower
Posted by aeschenburg under FinanceFrom http://blog.fundbox.com 3251 days ago
By following these eight tips for being a responsible business borrower, you can use loans to your advantage without hurting your business.
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Why It’s Mission Critical that Your Site is Mobile Friendly
Posted by aeschenburg under TechnologyFrom http://blog.fundbox.com 3251 days ago
In 2015, fueled in part by recent Google algorithm changes, being prepared to serve mobile customers is no longer a “nice to have”; it’s a pressing business need. Here’s why.
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