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What's happening in Irish marketing this Paddy's day? The simple answer is that spends are continuing to migrate from traditional marketing to online channels where you get more bang for your buck. Lets have a look at some of the data on how Irish marketers are using the web. Read More

It is fairly common practice to run marketing campaigns across multiple media and for TV ads to prominently feature websites. How often do these traditional media campaigns integrate SEO and Social Media though? What benefits would you get if they did? Read More

You want to take a strategic approach to your SEO and online marketing and we've already covered defining your market.  But once you've got great content how do you get it in front of customers? Read More

Ideas are the lifeblood of modern start-ups. Twenty must read blogs from some of the web's leading entrepreneurs and business bloggers. Read More

The whole world is telling you to get online and find some customers. The media won't shut up about Twitter and Facebook so you need a Social Media Strategy, right? Probably. But the Internet is much bigger than Social Media... Read More

This is a pretty straightforward SEO Tip. If you are thinking about one of those free Flash websites maybe you should think again. Flash websites cause a number of serious problems for your SEO. Here are some of them... Read More

Bad SEO practices seem to get built into almost every site that goes up on the web. This article presents a 15 point checklist to help you end up with a search engine friendly website. Part 4 of our 12 Post SEO Guide.

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This post focuses on a duplicate content problem that we see a lot. Why are SEO best practices missed so often? and what are the implications of small problems as you build and improve your site? Read More

Online word of mouth can make or break your company. Are there small changes that can make your business extraordinary? - We think so... Read More

Brands are shouting about how many Facebook fans they have and the number of “likes” does help you spread your message. But let’s recognize it takes literally one click of one finger to “like” a brand. On the commitment scale, that’s a far cry from getting a tattoo. Is it time for some perspective Read More