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It has been customary for businesses to keep sales and customer service in different departments. Each has a different manager, team members, and even different goals. Read More

Let's go back to basics and define the terms associated with risk management and learn its importance to businesses today. Read More

One of the things you want to achieve is to provide satisfying and convenient customer service to your consumers while keeping your costs low. Read More

With companies aiming to gain as much exposure as possible, they should be able to maximize their resources. Like these two prized fighters, here’s how it should be done: Read More

Retailers and business leaders are prepared to spend more on two aspects in ensuring they stay on top of the game when it comes to customer retention – customer service and data analytics. Read the basics of retail analytics outsourcing here. Read More

Companies invest on customer service support when they realize the worth of customer service to their businesses. In truth, nothing is cheaper than providing quality customer support to customers – effective service not only turns customers into brand advocates, it is also a great marketing tool. I Read More

Social networks have grown by leaps and bounds, and will continue to do so in the coming years. With so much social media data to sift through, businesses have come to depend on listening platforms more heavily before drawing up any new marketing programs Read More

Are you ready to promote a culture of happiness among your customer service team? Here are five ways to achieve this. Read More

Aspiring businessmen can definitely come up with brilliant business plans to venture with. However, these ideas never come into fruition because of the thought of needing a huge amount of money for funding. Read More

As 2014 ended, marketers discussed business trends for 2015. As always, their predictions seemed more or less accurate and, in most cases, terribly obvious. For example, I’ve read that in 2015 marketing will “shift from globalization to personalization”. Sounds impressive, but wasn’t the concept of Read More