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A resource guide to B2B lead generation through social media. Read More

There are almost 2.1 billion active social media accounts worldwide. The number of worldwide users is expected to reach 2.5 billion by 2018. Read more interesting and latest social media facts and statistics for the year of 2015. Read More

The demand to understand all the data we’ve been creating and amassing has grown to a level. Is data analytics really worth outsourcing? More so, is it even worth investing on? Read More

A compilation of the basic terms and principles in accounting, from everything that is recorded in your balance sheets, such as your assets, liabilities and equity, and the sub-terms, to your statement income which tracks your revenues and expenses. Read More

From October 5 to 9, 2015, we are celebrating our frontline customer service professionals, as Customer Service Week is being held, with the theme of Everyday Heroes. Here are some tips on how you can show your appreciation to your customer service employees. Read More

A compilation of checklists for businesses and community managers in order to win in online community management. Includes checklist before hiring a community manager (for businesses) and daily community management checklist (for community managers). Read More

Creating Profit and Loss Statement for your business shouldn’t be intimidating or complicated. It’s all just a matter of understanding the meaning of the terms and remembering the basic equation: Sales – Cost = Profit. Read More

Reviews have made consumers smarter and marketers savvier. Your marketing should proactively work on receiving authentic positive reviews from happy customers. Here are some proven strategies to adapt. Read More

Did you know Skype and Klout are outsourcing? Here are other start-up companies that outsourced some of their services to qualified BPO companies, which have proven to be the best decision they’ve ever made. Read More

Coming up with a hashtag is easy, but creating one that will lead to business success isn't as simple. It takes a bit of strategy and online savvy to produce one that will resonate with your target users. Here are a few things to keep in mind when using hashtags on social media. Read More