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more and more people use the search engines (Google, Bing, Yahoo, and others) to search for information, including reviews and expert opinion, about businesses, products and services prior to making a purchase or commitment. Read More

Maximizing its search engine visibility is the most effective way to find the right people: the people who are looking for what you offer. If you’re serious about boosting your website’s search engine visibility, the following are the 10 best SEO and SEM software: Read More

No product or service will be 100% functional. Considering the sheer number of help requests, internal or external, some companies have to deal with on a daily basis. This is where a help desk software becomes indispensable. Read More

In a nutshell, project management, as Tech Target asserts, is “a methodical approach to planning and guiding project processes from start to finish.” Sounds simple enough, but believe me, project management is no easy feat. Several key factors come into play to efficiently and effectively execute p Read More

People are proclaiming that with the ever-increasing popularity of social media and enterprise social networks is the impending obsolescence of email.
Well, I’ve got news for you. Email is alive and well, and email marketing will continue to gain traction as marketing shifts from globalization to Read More

If you are the owner of a business, you know that you aren’t going to get anywhere without keeping up with the latest business technologies. One of the most important is CRM software, which makes it so easy to track your sales, leads, projects, finances, and so much more. With so many options avail Read More

You’ve probably already heard of marketing automation. But what is it exactly?

According to Forrester, marketing automation is defined as: “tooling and process that help generate new business opportunities, improve potential buyers’ propensity to purchase, manage customer loyalty, and increase a Read More

While team collaboration is an essential factor for success, too much teamwork also hinders positive results. That being the case, knowing the pros and cons of workplace collaboration is key to determining how it can be maximized. Read More

Any business owner knows that they have to save money wherever possible. Finances can often be tight, but there are always things that every business is going to need. Take computer software for instance. There are always new types of software coming on the market, and a lot of .. Read More

With the growing ubiquity of social media and content marketing is the rise of video as a marketing tool. If you’re not into video marketing yet, it’s high time to think about it. If you’ve already decided to give it a try, below are five of the best video and animation software for your various vi Read More