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In a world of statistics, numbers in digital media can get confusing. From re-tweets and mentions to page visits and time on site, it can be difficult to wade through the world of analytics. Below are three digital media analytics your small business should focus on right now: Read More

When Google Plus first launched, the platform was met with a wide spectrum of feedback. Unsure of the network’s direction, Google+ was often referred to as the “Wild, Wild West” of social media. Now well past the adolescent stage, Google Plus has proved that it really is here to stay (for now). Bel Read More

You’re passionate about your small business. You love to write, you’re fueled by seeing the smiling faces of your customers and you want to express your passion to the world.

What better way to do so than launching a blog? Read More

By now you know that Instagram, the smartphone photography app, is super cool. But you maybe aren’t entirely sure how you can best use Instagram for your small business. Lucky for you, we can help! Read More

If you’re a pet lover, you’ll know that our favorite furry and feathered creatures mean just about everything to us. From early morning walks around the neighborhood to evening cuddles on the couch after long days, our pets are there for every moment of our lives. Read More

Engaging content and idea generation can only take a small business so far.

There. We said it.

Many small businesses have developed quality content that is engaging and of interest to their Facebook audience, but they often find that their page lacks in overall growth. Read More

Saying your small business needs 500 followers is like calling an airline and telling them you want to book a flight for 545 miles – without knowing what your destination is. Read More

Using social media to grow your small business can be bewildering. How do you tap into the massive interactive opportunity that social media provides? Which platform is right for you? Read More

“Content Is King, But Distribution Is Queen and She Wears the Pants” is one of the most well-known quotes in digital media marketing and advertising – and we agree. When it comes to content creation for businesses, though, we can often forget how powerful distribution can be in turning a potential Read More

By now, loyal readers know why a blog is important for your small business (for those newbies out there, the answers are: it can expand your brand, make you money, provide free marketing, boost your search results…just to name a few benefits.) Read More