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The PR stunt has been used to promote the (somewhat divisive) all-female remake of Ghostbusters. With a flurry of excitement on social media, it’s proved to be a great example of out-of-home advertising.

Here are four reasons why it worked. Read More
In this video filmed at Zentrepreneur, Sunil Bagai, CEO of Zenith Talent and Recruiting Innovator, reveals the art of hiring top talent, as well as 5 tips for recruiting. Read More
So you’ve just published an amazing, value-packed blog post for your audience. Now what? How can you make sure you make the most of it so the most eyeballs land on that content? Read More
Boosting your Customer Support to higher levels is key for companies who want to not only survive, but who aim to thrive as well. Read More
In 2005, if you wanted to try to enable a modestly-sized team to co-ordinate their work with the support of a software system, chances are you would be looking at building or buying some kind of extension to a corporate email platform (this is one of the reasons why Lotus Notes was so popular). Mor Read More
More, more! Faster, faster! It’s an easy trap to fall into: If only we work more or work faster, surely our results will improve, we tell ourselves. In fact, 89% of marketers are logging into work outside of their normal working hours.

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We selected here 35 social media tools you should add to your arsenal of online marketing tools. Most of these tools are specifically targeted to add functionality and ease your work with the social media accounts you manage, while others are not specially created for managing social media, but the Read More
How do you build an engaged email list that can grow your business?

And how do you get them to actually sign up to your email list in the first place?
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OneNote’s search sucks. It’s tagging is barely even cosmetic, never mind about functional. The way you organize notes (search and tagging aside) is a little better than Evernote’s but, all things considered, what it’s truly useful for is:

* Brainstorming
* Freeform note-taking
* Informal layou Read More
The biggest problem in marketing in the tech world today is that too many marketers do not know the first thing about marketing. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!