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I started making money with Google Adsense over four years ago and honestly, I have a pretty good grasp of the problems that you can run into. I want to outline some of the things that can get in your way, and then provide you with some of the solutions I've been able to come up with. Read More

Inspired by Matt McGee's Twitter list on The Local Search Industry I thought it would be great to start putting together a list of our own on the B2B Marketing & Lead Generation “Twitterati” (The word that I just came up with for the who is who on Twitter). Twitter has been a great source of communication, networking and also keeping up with the l Read More

Last week Amber Nashlund wrote post about the hats a social media champion wears. Whether we're working inside a company or independently, anyone who offers new ways to do anything knows the challenge is not meant for the faint of heart. Knowing which of Amber's hats to wear and which skill to call on for each situation is part science and part ar Read More

In fact, having this arrangement means that you can be more selective about the advertising you accept, or choose to forego it altogether. So here they are: Read More

In the video below I walk through all the steps you need for setting up your own Facebook ad campaign. Read More

A ridiculously simple 4 step process to building a custom b2b target lead list using ReadyContacts role based business contacts list building solution. Read More

Regardless of whether you are generating product customers or business partner or are building a consulting business, this class is for you! Read More

I am currently an MBA student, and I took a statistics class this past quarter. For a class project, I tried to use statistics to prove what you can do to help your blog grow. I used a lot of technical tests including regression, chi-squared, and correlations to prove my theories. Darren gave me the opportunity to share my findings with all of you Read More

These are the 5 basic steps that you should follow when you're trying to optimize any web page. You would use these steps whether you were trying to optimize your home page, a sub page, a post page, or any other type of page. The basic rules of onsite SEO are always the same. Read More

Lists often make up an important part of the lead mix for a lot of business to business companies but how much attention goes into ensuring their quality right from the start? Read More