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This infographic from the University of Alabama at Birmingham Collat School of Business explains the reasons why a lot of entrepreneurs aren’t opting into using social media, and also explains the reasons why they should reconsider, for their business’ sake. After all, any given target audience is Read More

Welcome to 2016!

It's the start of a New Year. Time to think about the future.

“Many of you are probably using this time to reflect on 2015 and make resolutions for 2016. Don’t forget to do the same with your marketing – think about what well in 2015 and what you can do to make sure 2016 is e Read More

Nothing in life is certain, so start taking risks, experimenting, accepting failure and learning from mistakes - you just might discover who you really are.
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Why are some graphics destined to die in obscurity while others get passed along to every corner of the web? Content marketing researchers have been burning the midnight oil trying to figure out how to reliably produce viral content. After observing and analyzing a thousand different infographics a Read More

Did you know that 88 percent of American use the internet on a regular basis and that 50 percent of money spent on retail is influenced by the internet.

This massive shift in consumer behavior creates new challenges and opportunities for new startups.

Luckily, help is at hand. The following i Read More

The stakes are higher than ever for marketers to create content that can break through the noise. Follow these simple rules to engage consumers in 2016. Read More

Believe it or not, there are over 2.206 billion active users on social media, a global penetration of 30%, reveals Social Media Today. Also, according to Surveybee, 1.925 billion users utilize their mobiles for logins to social media platforms.

After reading these stats, you must be convinced wh Read More

As we head towards the end of a magnificent year where we have seen a tremendous emergence of new digital marketing trends, it would be interesting to review how these trends will affect businesses the next year.

Read on to find out more so you can be prepared to implement and leverage the power Read More

EyeEm, an online photographic community, have carried out an end of year analysis from within their community of 15 million photographers, spanning from 150 countries. The trends that evolved within 2015 bode well for the art of photography, with there being an increase in true photographic styles Read More

This infographic from SlideGenius shows you how Facebook fits into your brand’s objectives to successfully deliver the right message to the right audience. Read More