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There are a number of factors that now make mobile marketing an essential weapon in your overall marketing arsenal. In this article, we’ll take you through some of the most convincing reasons to be giving mobile more attention in your marketing strategy. Read More

Every social network has their own guidelines for image sizing - from Facebook to Pinterest, each one has specific dimensions that you need to adhere to if you want your images to look the best they can.
The following infographic from SumAll provides the up-to-date dimensions for images for all th Read More

In the digital marketing world, you get what you pay for. Fortunately, there are a number of ways to stretch each dollar and improve returns. Read on for expert advice to make online marketing just a little bit more affordable. Read More

Are you wondering why is organic reach declining? How Facebook calculates what shows up in your followers' news feed and how social media managers can combat this problem? Find out the answers and more in the following infographic, which comes courtesy of Quicksprout. Read More

E-commerce and Social media are not new but are definitely toddlers in our culture. We have a vague idea of what they could become but just like the internet itself a few years ago, it’s hard to predict exactly where things are going. Just like toddlers, these fields are learning to walk. Soon they Read More

Of the biggest social platforms globally, Facebook is the only one to have seen a decline in the numbers who think of themselves as active users, with a 9% drop. Meanwhile, the chasing pack of YouTube, Twitter and Google+ have all experienced steady rises of between 7-13 percent, according to new s Read More

Consumers are using mobile to look for and research businesses, consume content, and make purchasing decisions. But are mobile consumers finding you? Is your website converting them into leads? Are you creating interest for your business in real time? Read More

As online audiences continue to grow and diversify, it's essential for content marketers to understand what resonates with their customers. One of the most important factors is how different age groups will react to specific types of content, BuzzStream and Fractl surveyed over, 1200 people from th Read More

"With the rise of paid social, it's essential to know which platform suits your business goals. Take a look at three of the biggest players in social ads, to see what their key similarities and differences are. And which one is best for your brand." Read More

Video marketing impacts everyone from the YouTube obsessed troll to your Facebook using momma. More social media websites are starting to build video right into their API, and each website has its own little tweak on video marketing to better suit their platform.

Because of these tweaks, you’ll Read More