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As a salesperson develops a relationship with the customer and becomes engaged in larger and more complex opportunities, always agreeing and continuously saying yes poses a challenge. It’s difficult to continue to add value simply by agreeing with everything the customer says. So the sales challen Read More

Many new product launches fail to deliver the expected results because the investment in improving the sales team’s ability to sell the new product is inadequate. Read More

Delivering bad news to customers – not something that makes a salesperson’s day. But it would be unrealistic to think that it is not part of the job. Here are 6 best practices for helping salespeople to address the bad news delivery challenge Read More