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Web workers, especially those of us who are self-employed, will sometimes encounter people who, it seems, take us less seriously because we don't have a corporate cube to work in. There are two ways to deal with this. Some web workers go to great lengths to mask that our office and home are one and the same. We can use P.O. box or mailbox suite a Read More

The way of the web has become very social, as you are more than likely aware. Fortunately, this makes for more widespread conversations about any and all issues that are deemed worthy of discussion by anyone on the Internet. Unfortunately, it also opens up many pathways for abuse including spam, which can quickly turn a positive user experience i Read More

Renowned Lebanese-American poet Kahlil Gibran popularized the aphorism, “Should we all confess our sins to one another we would all laugh at one another for our lack of originality.” Gibran's words are certainly true in marketing. The costliest marketing mistakes are surprisingly common. In fact, most can be summarized in these seven deadly sins Read More

It's not breaking news that the citizens of the Internet love some humor. It always excites, yet hardly amazes me when I see something start to spread around and go "hot" all at once. Friends send me videos, photos and blog posts that are hilarious, sometimes intentionally, sometimes unintentionally. But the things that end up being the most hu Read More

In the current economic climate, it seems like a no-brainer for quick-service restaurant franchises to court customers with dollar menus and lower prices. But according to a SmartMoney.com article, these deals may be doing franchisees more harm than good. Read More

Where do you stand? Is it time to strategize? You don't have to go it alone! Include your staff, associates, and friends in your brainstorming. You never know what someone will come up with. The key is to know you CAN diversify; you CAN be creative and find new avenues for growth. Read More

So, the question is, are you still trying to peddle you industry's version of the Walkman or are you willing to take a look at every aspect of your business, your products, your services, and your processes in an effort to give the market what it demands. Read More

This is a podcast interview teaching us lessons when creating contests for our blogs or any websites. Read More

Failure in life or in business can be painful. But it can also be one of the best teachers we entrepreneurs have, challenging us to learn from our mistakes and take the steps necessary to achieve success in the end. Read More

One of the things that we've been reading about quite a bit in search news is the share of the market that each of the search engines have. Google has jumped up over 70% of the market share while Yahoo!, the No. 2 search engine, is in decline. But even more striking news is that the increase in the number of people who search for long keyword phra Read More