One of the most important things I was slow to learn in business was that real communication only happens when your audience finally hears and understands what you think is a perfectly clear message. As a business executive and leader, I found that meant I had to repeat most communication several t
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These stories submitted by Martinzwilling will be featured BizSugar's homepage
7 Ways Your Message May Be Lost On People That Matter
Posted by martinzwilling under StartupsFrom https://www.linkedin.com 742 days ago
Startup Professionals Musings: 10 Strategies To Avoid Bad Risks In Your New Venture
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 743 days ago
There is an old saying that good lawyers run away from risk, while good businessmen run towards risk. Entrepreneurs see “no risk” as meaning “no reward.” In reality, all risks are not the same. Many risks can be managed or calculated to improve growth or provide a competitive edge, while others, li
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6 Keys To Reducing Team Pain From Market Uncertainty
Posted by martinzwilling under StartupsFrom https://www.linkedin.com 744 days ago
Over my years as an advisor to new businesses and startups, I have learned that the only certainty that I can offer entrepreneurs is the fact they will face many uncertainties. So my first advice is that if you can’t handle uncertainty, don’t even start down that road. On the other hand, entreprene
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6 Key Rules To Stay Competitive In The Digital World
Posted by martinzwilling under StartupsFrom https://www.linkedin.com 749 days ago
In case you hadn’t noticed, the key elements of a competitive advantage for your business have changed as businesses move online, and your domain is instantly global. The old approaches of controlling distribution channels, saturating retail, and methodically scaling your brand awareness don’t prot
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8 Keys To Developing Exciting Business Relationships
Posted by martinzwilling under StartupsFrom https://www.linkedin.com 751 days ago
As an advisor to new businesses, I’m a strong believer that no one succeeds alone in business. Yet I find that many entrepreneurs struggle and fail with that transition from personally developing an innovative new idea, to building all the relationships necessary to transform their idea into a succ
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10 Ways To Build The Trust You Need To Lead A Company
Posted by martinzwilling under StartupsFrom https://www.linkedin.com 757 days ago
Based on my experience with startups, trust is the most valuable asset you can have, especially when asking people to step into the unknown by funding your innovation, by joining your team, or just buying your new product as an early customer. You need to understand the unfortunate fact that, due t
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5 Ways To Make It Easier To Do What Matters At Work
Posted by martinzwilling under StartupsFrom https://www.linkedin.com 758 days ago
During all my years in business, I’ve noticed that some people seem to make their job look effortless, while others are always in a struggle, no matter how simple you thought the task should be. I’ve always wondered if some people are just that much smarter, or what some do that the rest of us can
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Startup Professionals Musings: 10 Keys To Raising Your New Venture Funding Potential
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 762 days ago
Valuing a business based on assets and financial performance is a well-understood process, but every investor knows the real value goes well beyond these parameters, either higher or lower. The key elements of leadership in a company, both individual and organizational, are less tangible, but very
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8 Creative Pricing Strategies Most Startups Overlook
Posted by martinzwilling under StartupsFrom https://www.linkedin.com 763 days ago
As an advisor to new business owners, I’m accustomed to seeing primarily the simple traditional product pricing strategies, usually driven by competitor prices, or cost plus a reasonable margin. I often wonder whether you as the entrepreneur have worked as hard on your pricing strategy as you have
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6 Tips For A Marketing Focus To Match Your Solution
Posted by martinzwilling under StartupsFrom https://www.linkedin.com 765 days ago
If you are a passionate technologist, it’s easy to forget that marketing is required to sell even the most compelling solution, to cut through the information overload everyone sees today on the internet. If customers don’t know you exist, you can’t solve their problem, they won’t buy. Getting cust
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