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A lead generation survey by Lead Response Management says the best time to call a web-generated lead is on a Wednesday or Thursday from 4 to 5 p.m. Read More

Once you do an interview with some of your clients (people that have turned into leads), you realize some interesting facts about them. Such as:

They hire you to save time
They don't want to worry about the best person to hire, they just want to do it
They are less worried about money than you Read More

Before you hire an SEO company to help with your SEO strategy, maybe you should read what SEO is not. Read More

With the advent of the Internet, some aspects of sales and marketing have gone right out the window. They have been replaced by SEO, website design, blogs, social media and mobile strategies. Sometimes the industry seems to be morphing so fast that it’s impossible to keep up.

Read more: http://f Read More

Fortunately, a recent article on the Content Marketing Institute (CMI) website highlights the qualifications of true content marketing. To qualify, CMI says, true content marketing needs to focus on attracting and bringing your target buyer to you. It accomplishes this effort with relevant, targete Read More

Employee participation is paramount to social media success. Learn how you can activate your employees by getting them involved today. Read More

Marketers should never overlook the importance of sending thank-you emails. Research suggests they are twice as engaging as general emails. Read More

Like most things in life, inbound marketing efforts are subject to the Pareto Principle, which proclaims that 80 percent of results stem from 20 percent of your work.
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Although email predates Facebook by a few decades — a millennia in the digital age — coupling it with social media marketing can empower organizations to attract more online traffic and sales. Read More

Finally get a look at everything you need to do to get results from your blog posts in my 40 point blogging checklist. Read More