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1 out of 4 marketing emails will never reach the sender’s box.

The reason for this? Email spam filters.

But how can you stop this?
Here are 8 ways!
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60 characters. 10 words at best.

That’s all you have when you write a copy for GoogleAds.

Your creative arsenal in GoogleAds is pretty limited.
So you better make the most out of your PPC copywriting.

And this is how you do it! Read More

From first touchpoint to final purchase, mapping your customer's journey lets you understand more about them and increase your revenue.

But what happens when mapping isn’t a straight line?

This is where Facebook Attribution comes in.

And here's everything abou Read More

The sun is shining hot and bright.
The wind is blowing gently.
The sea is smooth and clear.
All aboard our ship for some pirate metrics!

AARRR

Or else
Acquisition
Activation
Retention
Referral
Revenue

Here’s ev Read More

You know how long the customer’s journey can be.

From Awareness to Decision and Retention, the journey has many stops.

And for every one of these stops, you will have to approach your potential customer differently.

So how do you do that in practice?
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Adding a Smart App banner on your website comes with many benefits, as it:

▪️ Creates trust, since tapping it won’t direct them a third-party ad
▪️ Provides consistency on your App’s look and feel across the web
▪️ Doesn’t disrupt your user experience, as it’s positioned at Read More

If you have an eshop, you know how cart abandonment can be a downer. Don't worry though: Here are the Top 5 Cart Abandonment Solutions. Read More

What would today’s digital marketer be without their digital tools?

One such tool is Hunter.io, which you may also know as Email Hunter.
Among other things, Email Hunter lets you:

. Find emails of people from any business and corporation
. Get emails from the websites you are surfing
. V Read More

You read guides and tips on SEO every day.
But this is not your regular SEO read.

Buckle up and get ready for a journey through the History of Search Engines and SEO.

BONUS: SEO History Infographic Read More

Growth Conference Europe 2019: What was it all about?

GCE took place on 3rd & 4th of June in Milan: Two days dedicated to growth & digital marketing. We were there so you can know everything that happened. And so, we prepared this post in which you will find:

- All 24(!) speakers
- The summa Read More