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What’s both exciting and frustrating about the SEO industry is that it’s always changing. We are at the mercy of the search engine algorithms which are constantly being tweaked. That’s why it’s so important for SEOs to stay up to date by reading the search engine Webmaster Guidelines and SEO blogs. Read More

Obviously every site owner wants to see SEO reports that show an increase in organic traffic month to month once they start their SEO campaign. Unfortunately, very few (if any) SEO campaigns are going to experience exponential traffic growth. Read More

It’s important to consider SEO when creating nearly every single part of a web page. It’s about much more than just the written words within the body of the page. One component of a web page that isn’t always taken into account on the SEO side of things is the URL, which is a big mistake. Read More

SEO is a long term investment, there is no way around in. Climbing through the SERPs takes time, commitment, and consistency. Depending on how competitive your market is and what your “money” keywords are getting to the top of the SERPs can be a long and arduous process. Read More

While inserting keywords into SEO content is important, there’s a lot more to it than that. In order for SEO content to be successful it needs to be user friendly, or have good “readability”. User friendly content improves SEO efforts because the more “readable” the content is, the more it will get Read More

Before you can begin worrying about social media marketing, content marketing, or even link building you have to get your B2B onsite SEO in order first. After all, what is the point of trying to send more traffic to a website that isn’t ready to handle it? Read More

Social media is no longer an option for business. It’s a necessity. When people are conducting research online they will check out a business website AND its social media presence. Nearly everyone is using social media in some form or another today. It’s become a way of life. Read More

Recently I had the chance to interview local SEO expert Andrew Shotland. Andrew is the man behind Local SEO Guide, a local search engine optimization consulting company specializing in yellow pages SEO and local directory search. He is also a regular columnist at Search Engine Land. Read More

Did you know that blogs give websites 434% more indexed pages and 97% more indexed links? These shocking stats (or not so shocking if you are well versed in SEO) and other amazing bits of information can be found within this infographic. Convinced about the power of blogging for SEO yet?
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When Google introduced PageRank it was basically the search giant’s attempt to “grade” pages on the Internet in the same manner that academic pages had been “graded” offline. Academic papers that are cited more frequently are generally considered more authoritative and prestigious ... Read More