These stories submitted by Paulcastain will be featured BizSugar's homepage

Click on the “about us” button on zappos.com and you’ll find a link to their Code Of Business Conduct & Ethics

To me, there is just so much we can learn from this.

Let’s start by having you take a good look at the 10 items that comprise what has really become more than a “code of conduct” . . Read More
I had originally posted this a year ago but with my oldest graduating, a new business launch and a new sales training program launch, I suddenly find myself in a situation where my summer could easily get away from me.

I thought this might be a nice reminder for ALL of us today! Read More
So there you are minding your own business when an email lands squarely in your inbox!

It’s a potential client who would like a quote on your services.

Pop Quiz: If its simple enough, do you send them a quote or even a ball park number or do you at least attempt to bring this discussion to “r Read More
Many people either struggle with how to get a good discussion discussion going in the Linkedin groups or simply sit on the sidelines because they just aren't sure how this stuff works.

Here are 15 ways to help you create discussions with lots of active participants! Read More
Twitter is one of those social networking platforms that you love, you “don’t get” or you just sort of go through the motions!

No matter where you are on that whacky continuum, there are multiple benefits to be had on Twitter . . . so guess what?

Today We’re Going There!

In this week’s pod Read More
I was recently asked by one of my readers if I thought that our profession in sales has changed.

My answer is both a quick “No” and a resounding all caps “HELL YES!”

No in the sense that the idea of assessing and identifying needs, presenting solutions, gaining commitment etc have always been Read More
Here's a real simple thing you can with multiple uses and multiple benefits . . .

One of them is standing out and adding a personal touch to your new account acquisition activities!

Please check out these ideas and feel free to add yours to the comments section! Read More
A simple, low cost gesture can make a huge difference in keeping, retaining and "competitor proofing" your business!

Please give this a read and then weigh in with your thoughts! Read More
Let me start with one that is guaranteed to get at least a thousand “duhs” right out of the gate . . .

Go Where The Money Is!

You don’t just go where the money is by sitting down and brainstorming the question “Where is the money?” . . .you need to take it a step further. Read More
A brief tribute to someone who made a huge difference and quite possibly a huge ding in the universe too! Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!