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In order to thrive in a competitive business world, it is crucial for an organization to attract and keep its customers. According to research done by Gartner Group, 80% of a company’s future revenue will come from 20% of its existing customers. Read More

If you are in the live chat assistance industry, then you should use all the five below mentioned tools. These tools are the most essential ones and without these the live chat assistance industry would find it difficult to work. Here are the five tools: Read More

The pace of competition is increasing at a tremendous rate and markets have become ultra competitive. The key to survive and succeed in this competition is by managing customer relationships. Read More

Well-trained sales personnel who are equipped with sound product knowledge, soft skills, and customer-centricity are in the best position to drive sales while maintaining long term relationship with the customers. Read More

Exhibitions and trade shows can be a great place to showcase your brand and get a chance to be noticed by a vast audience. Exhibitions can often be costly, but they provide small business owners with the opportunity to interact with their target audience, and they can also be an important medium fo Read More

Undoubtedly, Pinterest is the fastest growing platform among eCommerce marketers, artists, social media power users, brands, businesses and many more. The reason is, it’s not only allows people to discover and save creative ideas but it also a heaven for small and medium scale business to reach to Read More

Nobody likes advertisements. If we see them on the newspaper, we flip the page. If it’s a commercial break on T.V., we change channels. If there is a pre-roll ad on YouTube, we click ‘skip ad’. We have programmed ourselves to block, ignore and filter ads out. Read More

Increasing competition in the retail market, both offline and online, makes it necessary for small business enterprises to enhance both the productivity and efficiency of their sales team. The following tips can help to make your sales team productive and enhance their performance. Read More

In the business world Customer Relationship Management focuses on the customer experience and organizations have shifted their attention from age-old practices towards the management of customer experiences through distinct activities. Read More

Customer is the king- old adage, Customization is the king- new Adage. Gone are the days when customers run behind specific products or services for their need or luxury; today as many service providers and suppliers, where differentiation for choice has become very important, and a bit tough. Read More