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Your success as an entrepreneur is determined in large part by your ability to communicate. You can be the best at what you do, but if you’re not communicating effectively with clients, staff and the market, then you’re missing opportunities. Read More

Business owners often hear about the benefits of blogging to enhance branding, but crafting content for their own company websites isn't the only way to get the word out. Guest blogging and giveaways have both become major ROI-drivers for successful online marketing strategies. But the success of a Read More

Voice-based search queries have not traditionally been a significant consideration for search engine optimization (SEO); people usually would rather type their queries into a webpage directly, avoiding the errors and that can come with automated voice translation. However, voice recognition technol Read More

A variety of factors impact how well a page ranks in search engines, including quality of content, page meta descriptions, and the URL name. But for a busy professional, keeping up with algorithms and making sure every page on a business website is optimized can be complicated. In light of the resu Read More

America’s fascination with entrepreneurial productivity is endless -- just look at the waves of books published each year to the ongoing obsession with finding ways to wake up earlier each day. But it’s not just optimizing your morning routine or the approach to structuring your work day that’s imp Read More

The business world is tough sometimes, and many entrepreneurs have resorted to dirty tactics or a combative stance to keep a solid reputation or get ahead of the competition. In some contexts, being tough can work—it can intimidate the competition or give your audience the sense that your brand is Read More

Creating a LinkedIn profile is just scratching the surface of the B2B social networking platform’s potential; LinkedIn has become an essential networking and marketing tool for business professionals. Whether you’re a marketer or an entrepreneur, it’s important to establish a presence on LinkedIn. Read More

Introduced in May of 2012, the Google Knowledge Graph is a proprietary system that attempts to understand information on the Web in order to identify and connect facts about people, places, and things. Put simply, it’s a machine that tries to think like a human when it encounters facts on [...] Read More

If you’re trying to picture all the events and factors that can possibly ruin a business -- stop. It would be virtually impossible to list out every conceivable piece that could ultimately lead your company to a disaster, and some of the most dangerous problems are the ones you never see coming. Read More

In general nothing bad will happen whether visitors type in www or leave it off. But there are things you should handle with care. Read More