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There’s been a lot of talk about localization lately. If you’re following the buzz words, you’ll know that big businesses around the world are localizing to meet consumer needs. They design products, offers and messages to appeal to the personal tastes of customers in different regional areas. Read More

Not only does MMA software free you up to do some super important tasks only you can do, it also gives you more ways to engage with and learn from your audience. Sounds pretty win-win, right? Here are 7 ways you can make mobile marketing automation work for you.

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Branding includes every aspect including your website, your logo, your marketing strategies, your communication and even the way you conduct business online. There are branding practices you can start with today to create an amazing background for your business to run on by creating a successful br Read More

I’m sure this is already known by most of the entrepreneurs that have entered the market recently, but here are some exact guidelines of what strategies you should research to make your online marketing campaign effective. Read More

The 80/20 rule is the flexible idea that basically stands for the fact that 80% of your success will come from 20% of the investment. Instead of endlessly dumping time and resources into a wide array of marketing techniques – you refine your approach and capitalize on what works. Read More

One of the best marketing strategies is exceptional customer service delivery. When your customers spread the news of their good experience with your company by word of mouth, they become brand advocates that influence other people to buy. Read More

Like developing original content, curation takes some practice. Once you learn how to do it properly, though, it can grow your brand and expose you to people who might not otherwise know anything about your company. Read More

Even to this date, telemarketing is considered a high lead generating platform. According to B2B Marketing Zone, 40% of marketers consider telemarketing as the most important channel for generating valuable leads. Televerification of lead guarantees high deliverables from telemarketing campaigns. Read More

Sometimes it’s difficult to understand how all the possible content should fit together. So I’ve put together a quick framework I use when developing my content. Read More

Not having a conversion is not necessarily indicative of any problem that has to do with the ads themselves; maybe you need to just try again. Is there a way to directly market your brand to these consumers a second time? Yes, it’s known as “Remarketing”. Read More