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Twitter can generate qualified leads at a lower cost than most of the other major ad platforms. Here, you’ll discover a six-step strategy for using Twitter lead generation cards for ludicrously successful Twitter lead generation campaigns. Read More

Monique Johnson, CEO and founder of Ehm Ooo Media, produces videos for businesses and brands that tell their unique story. In a recent webinar I hosted for her, she provides a wealth of information on recent livestreaming developments, and best practices for planning, selecting the right platform, Read More

To help new business owners better understand the benefits and limitations of corporations and LLCs, here’s an overview of some of the key facts, divided into three main areas: liability protection, taxes, and formality. Read More

Giving your business a boost doesn’t always have to mean making huge changes. Sometimes the little things can make a big difference. Here are some tips from small business community members for making small but effective changes to your marketing efforts and your business. Read More

When you’ve found some amount of success in business, you might feel compelled to pay it forward. There are plenty of different ways you can pay it forward to your employees, clients, partners, colleagues or members of your community. Here’s a big list of ideas for how to pay it forward in business Read More

The new iOS AdWords app lets you make changes to keyword bids, as well as enable/disable AdWords objects like campaigns, ads, and ad groups. You can also act on various recommended actions. Read More

Timo Rein, co-founder and President of Pipedrive, shares with us more findings from the survey, including which countries close deals fastest, and are able to do so with minimal effort. He also shares why he feels U.S. small businesses lag so far behind other countries in sales efficiency and effe Read More

Drew Burns, Principal Product Marketing Manager for Adobe Target, a tool for testing and targeting digital experiences, shares with us why mobile devices are driving the need to use location, device type, and profile data to connect content to customers and prospects at “the moment of truth.” Read More

We live in a very visually oriented world. So if you want to start a business, you need to have compelling images. Those images can vary based on whether you provide products or services. But there are ways you can enhance your images for both products and services. Read More

The eCommerce website Etsy has announced a new feature for its sellers. Called Shop Videos, the feature is an addition to Etsy’s mobile app where sellers can add videos to their shop pages. Read More