DNB_UK submitted the following stories to BizSugar

It’s been estimated that around 70% of CRMs in Europe fail to meet their objectives. And if yours is one of them, it can be hard to know where to focus your efforts to improve the situation. Tony Reilly addresses this problem in his blog with some sound advice.
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D&B360 Freepint Review

D&B360 Freepint Review - http://www.dnb.co.uk Avatar Posted by DNB_UK under Marketing
From http://www.dnb.co.uk 3403 days ago
FreePint's in-depth, independent review on D&B360 - “This gives a more holistic view of a customer and with a better insight into their behaviour customer-facing employees can make quicker and more informed decisions, which in turn reduces costs and increases profitability...”
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Small businesses make more powerful decisions with informed perspective. Have a look at our infographic about how analytics can help businesses turn data into insight, foresight and action.
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D&B were proud to sponsor IDM’s premier B2B Marketing conference with its theme ‘Engage Me - The B2B Customer Journey’.
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D&B360 gives a business all the information it needs to target the right opportunities and influence decision makers – all automatically updated in real time and accessible directly through its CRM.
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F5 leverages the breadth and quality of D&B data in its CRM to improve sales utilisation, drive higher productivity and increase CRM ROI Read More

B2B Marketing Trends - B2B Sales and Marketing Landscape in 2013

B2B Marketing Trends - B2B Sales and Marketing Landscape in 2013 - http://www.dnb.co.uk Avatar Posted by DNB_UK under Marketing
From http://www.dnb.co.uk 3597 days ago
Made Hot by: sophia2 on February 1, 2013 4:34 pm
Key trends impacting the B2B Sales and Marketing landscape in 2013. Find out about the current B2B Marketing trends and B2B Marketers’ new challenges.
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70% of businesses have failing CRMs. Take a look at some of the key factors behind CRM failings and find out how to avoid being part of this statistic.
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For what should be a relatively straightforward part of the marketing process, buying in B2B data can be an absolute minefield. And with finances under ever-increasing scrutiny, it’s important to squeeze every last drop out of your resources. Read More
More than 700 of the UK’s most senior sales and marketing professionals met at the recent FUNNEL 2012 conference to discuss the trends that are redefining B2B. And once again, D&B were proud to support the event as a Premier Sponsor.

The theme for this year’s conference was aligning marketing an Read More
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